Ministry of Industry and Information Technology: Mobile data traffic reached a new high during the Spring Festival in 2022
According to the website of the Ministry of Industry and Information Technology on the 9th, during the Spring Festival (January 31, 2022 — February 6), the communication industry earnestly implemented the deployment and requirements of communication support for the Spring Festival and the Winter Olympics to ensure the safe and stable operation of the communication network and create a good environment for digital consumption.
First, mobile data traffic continued to grow rapidly.
The Spring Festival of the Year of the Tiger coincides with the opening of the Winter Olympics, with a strong festive atmosphere. The new way of digital life covers all kinds of social, entertainment and consumption scenes. Driven by this, the mobile Internet access traffic reached 4.349 million TB(1TB=1024GB) in the seven days of the Spring Festival holiday, an increase of 21.7% compared with the seven days of the Spring Festival in 2021, and the growth rate exceeded 20% for three consecutive years; Among them, the first two days of January 31st and February 1st were the peak hours, and the mobile Internet access traffic on that day was 589,000 TB and 654,000 TB, respectively, up by 18.2% and 18.6% year-on-year. At the same time, the substitution of mobile Internet services for calls and short messages has become more apparent. In the seven days of the Spring Festival holiday, the national mobile phone billing time totaled 53.17 billion minutes, down 3% compared with the seven days of the Spring Festival last year. The number of mobile short messages sent nationwide was 20.75 billion, down 2.1% compared with the seven days of the Spring Festival last year, of which the number of mobile short messages sent on January 31st and February 1st was 3.87 billion and 2.95 billion respectively.
Second, take multiple measures to ensure the safe and stable operation of communication networks.
During the Spring Festival guarantee period, basic telecommunications enterprises have invested a total of 237,000 support personnel and more than 30,000 vehicles, and adopted special support measures for epidemic prevention and control, key areas and key routes for holiday activities, including: making plans to deal with personnel flow and centralized business growth, and optimizing network resources allocation and expansion in advance; Do a good job in the service, installation and maintenance of the business hall to ensure the smooth demand of the physical business channels and the timely response of the maintenance channel services; Strengthen inspections and inspections, during which more than 400,000 kilometers of trunk optical cables were inspected and more than 4,600 kilometers of submarine cables were patrolled; Strictly implement the "7×24 hours" special person on duty and the "zero report" system of security incidents, and carry out special monitoring of network security in key areas. Especially during the opening ceremony of the Winter Olympics, based on the unified deployment of the Ministry of Industry and Information Technology, basic telecommunications enterprises cooperated closely with relevant units to successfully complete the tasks of communication guarantee and network security, and achieve the goal of "zero failure" and "zero loopholes".
Third, innovative services continuously improve the user experience
During the Spring Festival, basic telecommunications enterprises actively took measures to benefit the people and facilitate the people, launched cross-regional and off-site integration services for returnees, carried out local New Year traffic gifts for migrant workers, and launched preferential products for the left-behind elderly in rural areas. In terms of improving user experience, efforts should be made to reduce the wireless drop rate of key scenes; Ensure that Internet TV is not stuck during the Spring Festival; Realize the commercial live broadcast of 5G+8K+AVS3 (the third generation audio and video coding technology), and the performance is improved by 40% compared with the international video coding standard (HEVC); Promote the application of high dynamic range video technology in the mobile live broadcast of the Winter Olympics, with the brightness of the picture increased by 40 times and the color range increased by 72%. In terms of innovative services, China Telecom has joined hands with CCTV to create a slow live broadcast activity of "Don’t go home during the New Year, see your hometown on the cloud" and start the "cloud returning home" craze; China Mobile Company provides artificial intelligence real-time subtitle service during the Winter Olympics, and provides artificial intelligence watching experience on the "Mi Mi Video" APP; China Unicom has optimized the digital rural service cloud platform to provide smart rural management and accurate epidemic prevention and control services for more than 140,000 administrative villages.