Fast Technology News on June 18, the latest data released by Qjie Automobile shows that,From January 1st to June 16th, the new M7 sold 100,900 units, topping the top 1 sales list of new power models in the Chinese market.Become the first new power model to exceed 100,000 sales in 2024.

The recently released 2024 China New Power Model Sales List includes statistics on the sales of new power models from January to June this year.

The list shows that as of June 9,The annual cumulative sales of the new M7 series models have reached 96,500 units, and the cliff-type leading ideal L7, polar krypton 001 and other new power models have won the first half of 2024 China’s new power sales crown.

At the same time, the newly upgraded "National SUV" asked Jiexin M7 Ultra, with deliveries exceeding 4,349 units in the first week of listing, setting a new power model delivery record in China.

Other models in the list, the ideal L7 ranked second with 56,600 vehicles; the polar krypton 001 ranked third for 42,000 vehicles.

This is also equivalent to,The sales of the new M7 in the world have almost reached the sum of the second and third place, indicating the leading advantage of the new M7 in the world.

It is reported that the new M7 Ultra was launched on May 31, with a total of four models, priced at 28.98-32 9,800 yuan.

The new car is equipped with Huawei’s latest 192-line lidar (the same model as the M9) as standard, which is currently the highest number of line lidar in mass production. With Huawei’s mature ADS 2.0 high-end intelligent driving, there are few competitors in the same level of intelligent driving experience.

And ask the new M7 Ultra’s 35,000 yuan limited-time car purchase rights will end on June 30. It is expected that by the end of June, the order volume of the new M7 will have a big outbreak.

　　() The Record Form of Investor Relations Activities was released on April 12, and the company was investigated by two institutions on April 11, 2023. The types of institutions are other securities companies. The main contents of investor relations activities are introduced:

　　Q: What was the sales volume of BYD and Tengshi brand in March?

　　A: BYD sold 207,080 vehicles in March 2023, including 206,089 passenger cars, up 97.5% year-on-year; There are 13,312 passenger cars exported. BYD Tengshi D9 ranked first in the "Sales List of New Energy Luxury MPVs with an average transaction price of 415,000" for three consecutive months with a score of 10,398 units (up 42% from the previous month), and continued to consolidate its position as a "new benchmark for the value of new energy luxury MPVs in China".

　　Q: What’s the feedback from BYD Seals?

　　A: Since its listing, BYD Seal has become an explosive model in the sports market with its excellent quality and leading strength. As the world’s first production car equipped with CTB battery body integration technology, Seal is not only BYD’s practical exploration of the next generation of electric vehicles, but also the realization of its innovative technology in products, and it is also BYD’s masterpiece in the advanced technology field of electric vehicles. On April 7th, CCTV’s third "China Automobile Fengyun Festival" came to a perfect conclusion, and BYD seal, a marine leopard, won the highest prize "Jury Award" and became the biggest winner of this "Festival". This award is not only a high recognition of BYD Seals, but also an authoritative hardcore endorsement comparable to the purchase guide.

　　Q: What is the overseas response of BYD models?

　　A: BYD has actively deployed its overseas business, and has successively entered the passenger car market in Australia, Colombia, Brazil, Singapore, Costa Rica, Thailand and other countries, which has been widely concerned and loved by local consumers. Recently, Thailand AutoLife official website data shows that in March, the number of BYD ATTO3 cards reached 2,434, winning the title of pure electric vehicles in Thailand for the third time in a row. In the first quarter, the number of BYD ATTO3 licenses was 5,542, accounting for 37.5% of the total number of pure electric vehicles in the first quarter, and it continued to lead the pure electric passenger car market in Thailand.

　　Q: Please introduce BYD’s design concept?

　　A: Since Wangwang brand appeared, its subversive core technology has been widely concerned, and the discussion has always been hot. At the same time, highly recognizable product design has also received great attention. Looking up at the car design inspiration comes from the universe, which is a space that contains infinite time, energy and emotion. The place leading to this space is called "dimension door", which is the most recognizable part of looking up to the brand-new family visual identity of the car, hoping to bring a brand-new visual experience to users. Looking up at the front face design of U8 is the most recognizable part of modeling. Dimension door’s family-style design language is integrated. A large area of front and rear lighting design creates a visually full sense of volume. Headlight lines outline the image of dimension door, presenting the ultimate sense of science and technology and futurity. Driving outdoors in the wilderness and in urban traffic shows its recognition. The local light-emitting unit follows the lattice air intake grille, and the diamond light particles are regularly arranged, which changes the gorgeous lighting effects in the scenes of unlocking and welcoming guests, so that every departure is full of ritual.

　　Q: Please introduce the highlights of BYD’s cloud technology?

　　A: On April 10th, BYD released a new energy-specific intelligent body control system-Yunqi. The intelligent body control system of Yunqi is developed by BYD, which also indicates that BYD has become a China automobile enterprise that can independently master the intelligent body control system. The product matrix of Yunqi includes Yunqi -C, Yunqi -A, Yunqi -P and other products, which will greatly enhance the driving experience of consumers from the dimensions of comfort, control, safety and off-road. Yunbi can effectively restrain the change of body posture, greatly reduce the risk of vehicle rollover and reduce the sitting displacement of drivers and passengers. At the same time, the cloud chariot system can effectively protect the car body under complex road conditions such as snow, mud and water, avoid the collision damage of the whole car caused by terrain, improve driving comfort and safety, and realize the double protection of people and cars; BYD Co., Ltd. is mainly engaged in automobile business, mobile phone parts and assembly business, rechargeable battery and photovoltaic business, including new energy vehicles and traditional fuel vehicles, and actively expands the business field of urban rail transit. The company’s main products are rechargeable batteries and photovoltaics, mobile phone components and assembly, automobiles and related products. BYD’s leading position in the global new energy vehicle field. In 2019, BYD’s new energy vehicle product structure was further improved, and its sales volume still ranked among the top in the world.

　　Details of participating institutions are as follows:

Self-owned brand SUV models have already laid their own world. However, it is still difficult for domestic independent brands to compete with joint venture models in the family car market, but with the strength of independent brands, this situation has gradually changed. High-quality models such as BYD Qin PLUS DM-i and Geely Xingrui also have the ability to compete with joint venture models at the same level. What are the emphases of these two excellent cars? The following analysis one by one:

Byd Qin PLUS DM-i and Geely xingrui,The price is in the range of 100,000-150,000, but their positioning is not the same.. BYD Qin PLUS DM-i aims at the hybrid field of Shuangtian in Japan, and its opponents include the dual engines of Ralink and Corolla, as well as the sharp mix of Lingpai and Xiangyu. And Geely Xingrui will have a wider scope of attack, directly targeting the compact family car market, and using its superb car-making technology and luxury configuration to compete for market share.

Since both of them are located in compact family cars, space is definitely a hard indicator. In terms of measurements, the length, width and height of BYD Qin PLUS DM-i are respectively4765/1837/1495mm, with a wheelbase of 2718 mm., and Geely Xingrui’s length, width and height are respectively4785/1869/1469mm, with a wheelbase of 2800 mm., is a large family car.

From the perspective of design, the advantages of independent brands in recent years are also very obvious. BYD Qin PLUS DM-i inherits the family-style design style. Although it is the lowest model of the dynasty series, its design concept is very avant-garde. The family design language of Dragon Face embodies the charm of the dragon to the fullest. The design of Geely Xingrui’s straight waterfall net also inherits the design language of Geely family, and its wider body shape and stable lines show its atmosphere and fashion.Although the appearance is radish and cabbage, each has his own love, but in terms of their design style and skill, they definitely don’t lose the joint venture model.

In terms of interiors,Both of them adopt the design of LCD instrument+floating screen.,It’s just the rotating central control screen of BYD Qin PLUS DM-i, which is more cool and practical.. However, in terms of workmanship and materials, Geely Xingrui is more luxurious and kind. Soft plastic-lined materials and leather packages can be seen everywhere, and great efforts have been made to create a luxurious atmosphere in the interior. Therefore, the interior of Geely Xingrui is also a big killer for it to challenge the joint venture car at the same level.

At the configuration level, independent brands also have great advantages.BYD Qin PLUS DM-i and Geely Xingrui are equipped with the popular L2 driver assistance system.. At the same time, compared with the two top models, Geely Xingrui has more abundant configurations, such as automatic parking, panoramic sunroof, inductive tailgate, HUD head-up display system, ventilated and heated memory seat, boss key, 10 BOSE speakers, rainfall sensor and air conditioner, all of which are more luxurious configurations than Qin Plus DM-I. It can be fully seen that Geely Xingrui has reflected the higher cost in comfortable configuration and air purification device.

In terms of power, it is also the biggest difference between the two. They all come up with powerful power units of this level in their respective fields of expertise.BYD Qin PLUS DM-i adopts a set of hybrid power system mainly driven by motor.Moreover, it is a plug-in hybrid mode. Under the battery capacity of 8.32 kWh and 18.32 kWh, it can achieve pure battery life of 55km and 120 km. It is worth mentioning that even in the case of complete power loss, driving it as a HEV-like model, its fuel consumption is very close to that of Shuangtian’s hybrid model.

Not only that,It has two versions, big battery and small battery, which can reach the ultra-long cruising range of nearly 900 km and 1200 km under the condition of full oil and full charge., is definitely the most at the same level. It is a "sweet and salty" powertrain. At the same time, in terms of power output, the large and small battery versions of BYD Qin PLUS DM-i have output power of 132kW and 145 kW respectively, and the maximum torque is 316 Nm and 325 Nm respectively. With such strong power, its 100-kilometer acceleration is only 7.9s and 7.3s s. It can be imagined that BYD’s DM-i hybrid system is by no means a hollow reputation.

Geely Xingrui’s power system is also excellent. In the price range of 100,000 to 150,000, if you want to buy a 2.0T car, it is simply rare.Moreover, this 2.0T engine is the power unit of Volvo T4, which has a maximum power of 140 kW and a maximum torque of 300 Nm.Such a high-standard power output is also the leader of this level.

But on the other hand, fuel consumption,Geely xingrui 2.0T gasoline engine is obviously not more economical than BYD Qin PLUS DM-i with hybrid system.It can also be seen that Qin PLUS DM-i spent the cost on a complex and high-tech hybrid system. The cost of Geely Xingrui is spent on high-grade working materials and luxurious and comfortable configuration.

In terms of chassis, there is also a big difference between the two.BYD Qin PLUS DM-i adopts front McPherson and rear trailing arm torsion beam suspension system, and the rear axle adopts semi-independent suspension layout.Obviously, in order to save costs, we pay more attention to the creation of space in the car and the trunk, but this setting has also made some sacrifices for maneuverability. butGeely Xingrui adopts front McPherson and rear multi-link four-wheel independent suspension.This kind of structure is the layout that a high-end car should have, and its natural excellent structure makes its training very balanced. However, in terms of vehicle positioning, Geely Xingrui prefers home use, so the suspension setting is relatively soft and comfortable, which is also in line with its comfortable home style.

In terms of vehicle warranty,BYD Qin PLUS DM-i has a 6-year and 150,000-vehicle warranty.And it uses a blade battery,It also provides the battery with a lifetime warranty of unlimited mileage and unlimited years for the first owner.There is basically no worries in use. And Geely xingruiUpgrade to a four-year 100,000-kilometer vehicle warranty under the mandatory three-year 100,000-kilometer warranty.It also highlights the principle of domestic brand service first.

In the end, by comparison, the price of BYD Qin PLUS DM-i 14.98 and Geely Xingrui 149,700 are only different from 100 yuan.In the case of similar guide prices, BYD Qin PLUS DM-i has a greater advantage.As a plug-in hybrid model, it can be exempted from purchase tax at present, so the landing price of BYD Qin PLUS DM-i can save nearly 13,000 yuan in purchase tax compared with Geely Xingrui. At the same time, its ultra-low power consumption and ultra-long warranty also reduce the burden on consumers’ subsequent car maintenance costs.

In the case that both cars can compete with the joint venture models, should we choose BYD Qin PLUS DM-i, which is energy-saving, environmental-friendly, lower in use cost and closer to pure electric vehicles, or choose Geely Xingyue, which is more calm and solemn, more luxurious and more spacious and comfortable? Then it’s up to you to make a decision.

Recently, a head media launched a winter test in Mohe. In the extremely cold weather of -40℃, more than 50 new energy vehicles competed on the same stage, and the actual measurement was carried out around the core dimensions that users paid attention to, such as battery life, charging power, control and intelligence. Looking at the major lists, the million-level new energy hardcore cross-country looked up to U8 with excellent results and won six first places in one fell swoop. Among them, in the field of plug-in/extended-range vehicle segmentation, Wangwang U8 Deluxe Edition successfully won the pure electric endurance achievement rate, the maximum charging power and the average charging power TOP1, and it was ranked in the first echelon in the elk test on the open road and the static fake car test by ACC in the snow at night, and also got TOP1 in the voice interaction test of winter scenes.

Leading the three power systems, looking up to U8 has more hard-core cloud-P.

This winter test was carried out in the environment of -40℃, which put forward an extreme test for the test vehicle. Before all the tests, the participating vehicles should implement the uniform maintenance standard and strictly implement the same test conditions, so as to ensure the fairness of the test and truly simulate the user’s car use situation in winter. Under the harsh test conditions, Wangwang U8 first demonstrated the leading technical level of Sandian, and stood out from the crowd to obtain excellent measured results.

From a technical point of view, looking up to U8 depends on the blade battery first. Looking up to U8, it is equipped with the easy Sifang technology platform. Four motors form the core drive source, and each wheel is controlled by one motor. On this basis, it is equipped with a blade battery whose battery core is further upgraded to meet the ultra-high charge-discharge rate requirements of the Sifang system. Compared with the previous generation blade battery, it is expected that the blade battery can reach the original specific power of 220%, and the energy density of the battery is increased by 8%. Under the condition of not increasing the volume of the central battery pack, the existing battery pack can store more energy. At the same time, the blade battery equipped with U8 also supports up to 110kW DC fast charging, and it takes only 18 minutes to charge from 30% to 80% at the earliest, so that users can effectively avoid charging anxiety, and can quickly replenish power in a short time and improve the convenience of car use.

In the end, according to the measured results, the achievement rate of pure electric endurance of U8 in ultra-low temperature extreme environment still reached 58.6%, ranking first among all plug-in/extended-range models, which performed quite well. Moreover, in the test of 180W charging pile, its maximum charging power reaches 82.33kW, and its average charging power can also reach 57.41kW, which also ranks first among plug-in/extended-range vehicles.

In addition to the hard-core three-electric system, Wangwang U8 is also equipped with Yunqi -P intelligent hydraulic body control system. The system uses five dimensions of intelligent exploration, deep collaborative intelligent calculation of software and hardware, and intelligent control of three directions and six degrees of freedom to get through the whole link of perception, decision-making and execution, which can realize all-round intelligent control of the car body and comprehensively improve the maneuverability and comfort of looking up at U8. Coming to the ice and snow trial site in Mohe, Yunqi -P showed its ultimate strength. In the off-road elk test at 50km/h, the posture of U8 body is stable and controllable, and the safety and handling are fully guaranteed, and finally the G excellent rating is obtained.

Outstanding intelligent strength, looking up to U8 voice intelligent driving double first.

Another highlight of this media winter test is to test the reliability of vehicle intelligent system in low temperature environment. In the aspect of intelligent interaction, the media specially measured the voice interaction ability of winter scenes, and issued 30 voice commands in Mandarin, including 15 common commands, 5 fuzzy commands, 4 complex commands, 3 visible-to-talk commands and 3 wakeup-free commands. After testing, Wangwang Link intelligent human-computer interaction on U8 is outstanding, and the number of successful voice commands ranks first in the audience. Functionally, U8 supports continuous dialogue in the whole scene, and users can set the duration of continuous dialogue for 20s/60s/90s, and a wake-up call can continuously issue multiple instructions such as setting navigation, turning on air conditioner and turning on music. At the same time, the system also supports four-tone independent interaction, and each passenger can control the train independently with voice, with excellent recognition accuracy and command response speed.

In the field of intelligent driving, the media focused on AEB’s emergency braking ability and intelligent driving assistance ability, and conducted a rigorous test of "ACC battle in the snow at night". Finally, Wangwang U8 successfully passed the static fake car test in the snow ACC 60km/h at night, the static fake car test in the backlight ACC 60km/h at night, and the static fake car test in the backlight ACC 40km/h at night, and became the first echelon, which fully confirmed the technical level of its AEB system and intelligent driving system. It is worth mentioning that not long ago, BYD conducted an AEB test by looking up at the U8 test vehicle, and the top speed of successful braking and braking came to 130 km/h. Although the test video showed that this function has not been mass-produced on the car, it has fully demonstrated the leading position of BYD AEB technology.

Judging from the harsh winter test of the media, the strength of U8′ s hard-core products with real endurance, strong control and high safety has been fully verified, and the final test results are quite excellent. Just in the past December, Wangwang U8 Deluxe Edition ranked first in the sales of millions of new energy SUVs in the first complete delivery month with the monthly sales of 1,593 vehicles, which made Wangwang successfully become the first echelon of millions of high-end brands and created history. As a high-end brand built with the ultimate technology, I hope that I have completed the first step of "rushing" and the future can be expected.

　　As the world’s first exclusive intelligent body control system for new energy, Yunqi has been receiving much attention since its release in April. Nowadays, the cloud system has been gradually installed on various models of BYD, allowing more users to experience the power of cloud technology. The cloud system was developed by BYD, which made BYD the first enterprise to master the 3-way 6-degree-of-freedom body control technology. BYD’s first product matrix of Yunqi, which currently includes Yunqi -C, Yunqi -A, Yunqi -P and other products, can greatly enhance our driving experience in many aspects such as comfort, handling, safety and off-road.

　　It is luxurious to carry, and Yunnian -C creates a new experience of driving and leaping forward.

　　Yunqi -C intelligent damping body control system can realize rapid and continuous variable adjustment of damping through thousands of signal inputs per second. At the same time, with the cloud algorithm, the optimal damping control scheme can be output in real time to meet the needs of users in different scenarios.

　　During the test drive of Han DM-p Ares Edition, it can be clearly felt that Yunqi -C makes the chassis "hard" by adjusting the damping, which provides greater support for the body and makes the driving and handling feeling of the whole vehicle more stable. At the same time, in the face of bumpy road conditions such as speed bumps and gravel roads, Yunxiao -C can make the chassis "soft", effectively buffering the impact of the road surface on the whole vehicle and greatly improving driving comfort. Whether it is a test of the sense of control or an experience of comfort, Yunqi -C’s performance is amazing.

　　Exercise and comfort are perfectly compatible, and Yunnian -A sets a new benchmark for luxury and comfort.

　　Yunqi -A intelligent air body control system can give consideration to both driving maneuverability and comfort, and at the same time, output precise control strategies through Yunqi Intelligent Computing Center to realize dynamic adjustment of vehicle stiffness, height and damping, and bring more detailed and diversified control to the whole vehicle.

　　In the process of experiencing Tengshi N7 equipped with the standard version of Yunqi -A, the most intuitive feeling is convenience, comfort and luxury. It can realize the functions of welcoming guests and taking things conveniently by adjusting the height, which makes it more convenient for us to get on and off the bus and move things in our daily life. In case of sudden acceleration or sudden braking during driving, the iCCT intelligent comfort control technology carried by Yunqi -A can achieve stronger anti-pitching ability, effectively restrain the vehicle from raising its head and nodding, and greatly reduce the discomfort of the passengers.

　　However, when faced with the scene of high-speed steering such as Panshan Highway, Yunqi -A can not only restrain the roll of the car body, but also integrate suspension, braking and driving through iCVC intelligent vector control technology. Even in the face of the difficult continuous mountain curve, it can easily enter and exit the curve with a very steady posture, and it is handy to control. With the help of iADC intelligent drift control system, drift is no longer the exclusive skill of "high-level players", and even ordinary people can enjoy drift with one click. Yunqi -A has achieved a perfect integration between luxury driving and interesting handling, and the overall experience is impressive.

　　Let cross-country have no threshold, and Yunqi -P brings subversive experience.

　　Yunqi -P intelligent hydraulic body control system integrates three core technologies of machinery, hydraulics and electronic control to fully meet the off-road needs of users. Yunqi -P can adjust the height, damping and stiffness. When driving U8 in mountain road, you can obviously feel that the road vibration is filtered completely, and the support is also in place in the corner. It is not like the traditional hard-core SUV, and there will be no many small vibrations. For Yunnian -P, this kind of comfort experience on unpaved pavement is unprecedented.

　　Looking up at U8 and Equation Leopard 5 under the blessing of Yunnian -P can not only realize the long suspension adjustment stroke, but also have the "hidden function" ultra-high and ultra-low mode. Therefore, even a behemoth like U8 can "hold the bottom" in extreme off-road conditions and "touch the head" in the urban restricted highland basement. At the same time, Yunqi -P with strong off-road performance has also added intelligent genes. The four-wheel linkage function can intelligently distribute the oil pressure through the central control cylinder, so that the four wheels can keep touching the ground at all times, which greatly improves the off-road passability. When parking in the wild, you can also keep the vehicle absolutely level by camping leveling function, so that the rest in the car will no longer be disturbed by terrain. It can be said that Yunqi -P greatly lowered the cross-country threshold, allowing Xiaobai to cross-country easily, bringing unprecedented experience to drivers and passengers.

　　BYD leads the industry with cloud technology.

　　Most importantly, Yunqi started from the systematic control of the vertical direction of the whole vehicle, and realized the safety of the whole vehicle. On the one hand, it can greatly reduce the risk of vehicle rollover and increase the safety of passengers by restraining the change of body posture; On the other hand, the cloud system can adjust the posture of the car body at any time through 3-to-6-degree-of-freedom fusion control under complex road conditions such as snow, mud and water. The cloud chariot system can not only effectively protect the safety of passengers, but also effectively protect the car body, and truly realize the dual protection of people and cars.

　　In the future, BYD will also launch Yunqi -X, which represents the highest level of the global body control system. At the press conference, BYD had already demonstrated the power of Yunqi -X by looking up to U9 for dancing and three-wheeled driving. Recently, Porsche Active Ride, the new hydraulic active suspension system of Porsche’s third generation Paramera, has also earned enough attention in the form of "dancing". Different from Porsche, BYD Yunqi -X is more advanced in system design ideas and realizable functions through innovative new energy architecture. This also proves that BYD has been at the forefront of the industry in the field of body control, and will continue to lead the development direction of the industry with forward-looking technical layout.

　　Through the experience of the whole family of Yunqi, we can clearly feel the overall improvement of the comfort, handling and off-road performance of Yunqi. There is no doubt that Yunqi is a super technology with the ultimate experience and safety. As BYD’s cutting-edge black technology, Yunqi’s birth not only fills the gap in the field of domestic body control technology, but also enables more domestic users to experience the high-end driving and control experience, and further realizes the technological transcendence of established western car companies and promotes the world’s automobile technology to a new height.

Continue to plug in the road of the strong sports car

BYD Qin 100 Huanxin debut official guide price of 209,900 yuan.

On February 27, 2017, BYD’s plug-in sports car, Qin 100, was officially listed, with an official guide price of 209,900 yuan. After enjoying the policy support of 36,000 yuan and saving about 17,000 yuan in purchase tax, travel tax, etc., the actual national payment price of Qin 100 Electric in the future is 173,900 yuan. At the same time, BYD Auto Finance Company will provide a new energy finance scheme with a zero interest rate, and the payment will be as low as 100 yuan in 100 days, so that consumers can enjoy a green life more easily.

BYD Qin is a plug-in hybrid vehicle for personal consumption market, which has become an important driving force for the popularization trend of new energy vehicles in China. It has changed consumers’ inherent concept of new energy vehicles in the past, cultivated the first domestic users who changed their travel modes through new energy vehicles, and injected confidence into the development of China brand in the new energy vehicle market.

Since its listing at the end of 2013, BYD Qin has nearly 70,000 car owners, ranking first in domestic new energy vehicles, and its technology, quality and reputation are still in a pioneering position in the industry.

Qin 100, which is listed this time, inherits the core technical advantages of "dual engine and dual mode", and has been sincerely upgraded in environmental protection performance, driving control performance, appearance and interior decoration, intelligent technology and other aspects, and is committed to providing consumers with a better driving experience, so as to continue China’s road of being a strong player by mixing new energy sports cars.

Green line worry-free: pure electric cruising range exceeds 100 kilometers

Qin 100 inherits the advantages of BYD’s new energy technology, strives to alleviate consumers’ travel concerns and popularize the worry-free green lifestyle of "short-distance pure electricity and long-distance hybrid". Equipped with a battery with higher energy density and better safety and a smarter battery management system, the pure electric endurance of Qin 100 has increased from 70 kilometers to 100 kilometers-not only exceeding the mainstream plug-in hybrid vehicles on the market, but even longer than many entry-level pure electric vehicles. At the same time, the pure electric cruising range of 100 kilometers has also set a new record for plug-in pure electric cruising maintained by BYD itself, so that the technology of new energy vehicles in China continues to maintain the international high level.

For consumers, Qin 100′ s ultra-long pure electric cruising range of 100 kilometers has greatly improved the zero-oil travel radius, and the comprehensive fuel consumption of 100 kilometers has also been reduced to 1.2L The use of "replacing oil with electricity" will save consumers a lot of car costs. At the same time, the stronger battery life also reduces the frequency of user charging and improves the convenience of use. Coupled with the very low threshold of charging hardware (household power supply, wall-mounted charging box and public charging pile can all charge Qin), Qin 100 has further promoted the popularization of new energy vehicles, making more and more consumers willing to join the ranks of green travel.

Full control: event-level adjustment, Qin 100 control comprehensive upgrade

For a long time, the pursuit of speed pleasure and driving pleasure has been deeply engraved in BYD Qin’s product genes. As early as the end of 2013, when Qin came out, with the "dual-engine power" hybrid system composed of 1.5TI engine and motor, with total power of 217kW and total torque of 479N·m, Qin Neng achieved an amazing achievement of 0-100km/h acceleration of only 5.9 seconds, which refreshed the industry’s understanding of the sports performance of hybrid cars.

In 2014, Qin became "the first new energy vehicle in the world to participate in rally", and won the SAE category of China Rally Championship (CRC) for three consecutive years. In 2016, Qin won several awards in China CCPC with zero modification.

The rigorous and fierce competition not only verified Qin’s technology and quality, but also accumulated rich experience in research and development and adjustment for the newly upgraded Qin 100. Thanks to this, Qin 100 optimizes the chassis structure, EPS steering program, electronic control program and other parts, and the handling, driving stability and comfort of the whole vehicle have been greatly improved.

Specifically, Qin 100 changed the connection position of the front suspension stabilizer bar from the swing arm to the shock absorber, and the rear suspension was upgraded to a high-performance multi-link independent suspension. Coupled with the use of a series of lightweight materials, it has high chassis hardware specifications and excellent driving texture. In addition, Qin 100 transferred the power battery from the trunk to the floor of the car body, which not only effectively reduced the height of the center of gravity of the whole car and reduced the roll range of the car body, but also expanded the trunk space to 450L, greatly improving the practicality of the trunk.

In order to verify the evolution results of handling, BYD Qin 100 "went to the track before listing", and won the SAE group championships in Changchun Station and Jixi Station in succession. The chassis technology, power matching and vehicle quality stability have been rigorously and fully tested to ensure that vehicles can create speed and passion for consumers with high-quality driving and control experience.

Enjoy the fun: central control, large screen, real-time interconnection, smart car life

Brand-new three-dimensional grille, Dynasty series Chinese logo, cool wheels and LED light guide taillights all make Qin 100 look more scientific and technological. After opening the car door, you will find that a conspicuous 12.8-inch ultra-large HD touch capacitive screen and its open Carpad Android car system are the essence of profoundly interpreting Qin 100 intelligent technology.

This system integrates powerful functions such as audio-visual entertainment, Bluetooth phone, intelligent voice control, radio, voice navigation, 4G network, CarLife, Phonelink car interconnection, etc. Drivers and passengers can realize rapid interconnection and mutual control with the owner’s smart phone through data cable, Bluetooth or Wifi, and can experience various application services safely and quickly in the car. Combined with the 12.8-inch ultra-large high-definition touch capacitive screen with great impact, it brings both visual and tactile enjoyment to drivers and passengers. In order to create a real-time interconnected driving experience, Qin 100′ s Carpad Android in-vehicle system also has a built-in wireless network card and a 4G module, which can satisfy drivers and passengers’ fun of surfing the Internet anytime and anywhere.

In addition, Qin 100 is also equipped with two kinds of 12.3-inch full LCD digital instruments with adjustable UI interface, 360 ultra-high-definition panoramic image system (4.0), PM2.5 green clean system, mobile power station, one-click convenient cloud service, full of scientific and technological remote control driving and other 100,000-yuan equipment for car owners to choose individually, so as to enhance the driving experience of car owners in an all-round way.

So far, BYD Qin has been listed for more than three years, and it continues to lead the development of the industry and has been recognized by many consumers. With BYD’s "Electric Future" providing value-added experience in the whole value chain, Qin 100 will further provide customers with three value leaps beyond expectations: technology, products and services. It can be predicted that Qin 100, whose comprehensive strength has been significantly improved, will seize more market share, continue to write the legend of the strong plug-in sports car in China, and help BYD brand to continue to be the leader of new energy vehicles.

On the promotion channel in Anqing, car home, we are pleased to announce that the high-profile models are being promoted. As an SUV favored by consumers, Tiggo 9 offers an incredible discount range in Anqing, with a maximum discount of 12,000. Buy Tiggo 9 now, and you can enjoy a premium discount with a minimum starting price of 140,900 yuan in Anqing. To seize this excellent opportunity, please click "Check the car price" in the quotation form to get a higher discount.

Tiggo 9 is an SUV with excellent design, and its front face adopts a unique air intake grille design, which has a very atmospheric visual effect. The overall lines of the car body are smooth, giving people a very stable feeling, and at the same time, it also has elements of fashion and sports. The body adopts a streamlined design, which makes the whole body look more dynamic and smooth. The appearance design of the whole vehicle is very exquisite, the details are handled in place, and the overall style is very harmonious, which makes people shine.

Tiggo 9 is a medium-sized SUV with a body size of 4820*1930*1710mm and a wheelbase of 2820mm. It has a long body and spacious interior space. The body lines are smooth, and the design of the side lines is simple and atmospheric, showing a sense of stability and strength. The front and rear wheel tracks are 1638 mm and 1641mm respectively, which makes the vehicle have good handling and stability. The front and rear tyre size are both 245/50 R20, which provides good grip and comfort. On the whole, the side design of Tiggo 9 is fashionable, showing its luxury and strength.

The interior design of Tiggo 9 is full of fashion and luxury, and the overall style is simple and atmospheric. The steering wheel is made of leather, which makes it feel comfortable. The position adjustment adopts manual up and down+front and rear adjustment, which is convenient for the driver to find the most comfortable position. The central control screen size is 12.3 inches, which supports the voice recognition control of multimedia system, navigation, telephone, air conditioner and skylight, and is easy to operate. The front row and the back row are equipped with USB/Type-C interface, which is convenient for mobile phone charging. The main seat is made of imitation leather, which supports front-back adjustment, backrest adjustment, height adjustment (4-way) and lumbar support (4-way), while the auxiliary seat supports front-back adjustment and backrest adjustment. The front seats are also equipped with heating and ventilation functions, and the driver’s seat also has electric seat memory function. The second row of seats supports backrest adjustment, and the rear seats can be laid down in proportion to provide more storage space.

The Tiggo 9 is powered by a 2.0T 261 HP L4 engine with a maximum power of 192 kW and a maximum torque of 400 N m.. This engine can bring excellent power performance to drivers and make your driving experience more passionate. At the same time, with the 8-speed automatic manual transmission, the shift is smoother and your driving is smoother. Whether driving everyday or at high speed, this engine can meet your needs.

In the evaluation of car home’s car owner, he mentioned that the design of Tiggo 9 gives people a very atmospheric and calm feeling, which is not radical and unassuming, and conforms to his favorite design style. This design style has been well reflected in Tiggo 9, and the lines of the whole vehicle are simple and smooth, full of power, giving people a stable and atmospheric visual effect. Both the outline lines and details of the car body can reflect the designer’s pursuit of balance and harmony. In terms of details, the front face of Tiggo 9 is decorated with a large area of chrome, which makes the whole car look more exquisite. The lines on the side of the car body are smooth and natural, making the whole car look more agile. In addition, the rear design of the Tiggo 9 is also very exquisite, and the taillights are designed through, which improves the visual effect of the whole vehicle. It can be said that the design of Tiggo 9 is not only calm but also fashionable, which is one of the models of automobile design.

CCTV News:In August of this year, a video of an online cargo anchor stopped by the police during the live broadcast was circulated on the Internet. The video was only 30 seconds long, but it attracted a lot of netizens’ attention, and they speculated why the anchor was taken away by the police during the live broadcast. Recently, the Shanghai police confirmed that this video took place in an arrest operation by the police in Hangzhou, Zhejiang Province. At that time, the network anchor and his operation team were conducting a live webcast to bring goods, and they were selling counterfeit and infringing goods.

Shanghai police confirmed to reporters that this video took place in an arrest operation in Hangzhou, Zhejiang Province on August 28. This live broadcast room belongs to a live broadcast anchor named Silent M07. At that time, she was broadcasting live with her operation team. With the stunned expression of the anchor and the appearance of plainclothes policemen, the whole live broadcast came to an abrupt end, and this scene also shocked hundreds of thousands of netizens who were watching the live broadcast.

On the spot, the police controlled 7 people, in addition to the anchor with the goods, there are alsoFourStaff of the operation team and two staff of the supplier. A large number of goods, such as clothing, shoes and hats, jewelry and watches, were also seized at the scene, which was the reason for this action.　

More than 50 people were arrested in 8 dens for manufacturing and selling counterfeit goods.

Not only that, but at the same time, multi-channel police launched operations in Zhejiang and Guangdong. According to the police, the goal of this operation is to crack down on criminal gangs that manufacture and sell counterfeit goods. During the operation, more than 50 criminal suspects were arrested, 8 dens were investigated, and more than 3,000 counterfeit luxury brands’ bags, clothing and other commodities were seized on the spot.

Knowing the fake and selling fake "online celebrity" anchor has become a sales promoter.

Recently, the Shanghai police announced the latest development of the case. Of the more than 50 suspects arrested at present, 41 have been arrested by the procuratorate, and the case is under further investigation. Then, how did this anchor with a million fans go to the road of knowing fakes and selling fakes, and how did it attract the attention of the police? During the investigation, the police found that the anchor tried every means to avoid the brand of the goods he sold in the live broadcast. All indications showed that the anchor and members of the live broadcast team knew that a large number of goods they sold were counterfeit and infringing goods.

So who is this anchor who was taken away? According to the police, the anchor network is named Silent M07, whose real name is Liao, and he is 27 years old this year. In 2017, she signed a contract with a brokerage company to become an online shopping anchor, and began to open a live broadcast room on a well-known e-commerce platform, specializing in women’s wear and accessories. Due to his professional experience as a graphic model, Liao accumulated millions of fans in just three years and became a "head anchor".

There are a lot of abnormal phenomena in the live broadcast that attract the attention of the police.

As one of the many anchors with goods, why do the police pay so much attention to Liao’s live broadcast? Things have to start from May this year. This year, affected by the epidemic, the online shopping form of live broadcast with goods is increasingly recognized by netizens, but there are a lot of unusual phenomena in Liao’s live broadcast.

During the police investigation, it was found that Liao lived for nearly seven or eight hours every day, sometimes as long as 10 hours, and lived almost every day all year round. In the long-term live broadcast, there are often some clothes, jewelry, watches, etc. suspected to be well-known luxury brands. However, Liao never clearly stated the brand of the goods in the live broadcast room, and also blocked the trademarks on the goods.

Deliberately compare the counter price when displaying fake goods.

At the same time, when she shows the goods, she often takes out the genuine counter price as a comparison. Some luxury goods that cost tens of thousands or even hundreds of thousands are only one-tenth or even lower when she broadcasts live, so as to attract consumers to buy.　

Not only that, the brand logo will be covered in all the links of goods suspected of infringement. At the same time, the police found that all the live broadcast pages would be hung with the words "download, delete and play back, keep up with the rhythm", which is very different from the practice of retaining playback in the general live broadcast room.

Unscrupulous merchants use "online celebrity Live" to increase the sales of fake goods.

Because of the strong ability to bring goods, fake merchants have asked Liao to bring goods. Merchants come here, and Liao’s team accepts all the orders, and the business is getting bigger and wider.　

The police investigation found that the fakes recommended by Liao’s live broadcast came from different businesses. Because the traditional online shopping platform has made great efforts to investigate and deal with counterfeit and infringing goods, in order to expand its sales,business operatorI met Liao’s live broadcast team through an intermediary introduction.

The words "a little better" in the mouth of merchants are very implicit. Usually, the prices of their goods are close to genuine prices, and no one cares at all, but they are enthusiastically sought after by fans in the live broadcast room.

The fake merchants with high commission also provide extra appearance fees.

Selling fake goods not only brings huge commission income to Liao’s team, but also provides an extra appearance fee for the fake merchants. Under the temptation of dual interests, Liao’s live broadcast room began to become a popular channel for the sale of counterfeit goods. Police investigations found that nearly 30 of the hundreds of businesses that cooperated with Liao were suspected of selling counterfeit luxury goods.

Many fake merchants have come to the door to ask for goods, and Liao also accepted them according to the order. At the same time, the live broadcast platform is not supervised, and the brokerage company never asks questions, which has become a hotbed for illegal crimes.

In the first three quarters, there were 21,900 complaints related to live broadcast.　

Not long ago, the statistics of the first three quarters of 2020 of the national 12315 platform released by the State Administration of Market Supervision showed that. In the first three quarters of this year, complaints about online shopping accounted for 31.85% of the total number of complaints and reports, and a total of 21,900 complaints and reports related to live broadcast were received, up 479.60% year-on-year, and live broadcast claims accounted for nearly 60%. The demands related to live broadcast mainly focus on jewelry, clothing, shoes and hats, household items and so on. Immediately the annual "Double Eleven""Is coming, how to make the live broadcast bring benefits and convenience to buyers, but also more reassuring, which is an urgent problem for live broadcast platforms, online shopping platforms, merchants and anchors.

　　CCTV News:The Ministry of Communications and the Ministry of Housing and Urban-Rural Development have issued new regulations to encourage the use of new energy vehicles to carry out time-sharing and encourage time-sharing operators to adopt credit model instead of deposit management.

　　The Guiding Opinions on Promoting the Healthy Development of Minibus Rental formulated by the Ministry of Transport and the Ministry of Housing and Urban-Rural Development was officially promulgated today. The Guiding Opinions includes 5 parts and 13 articles, including general requirements, laying a solid foundation for safety management, improving service capacity, encouraging time-sharing development and creating a good development environment.

　　It is understood that from June 1 to 14, the Ministry of Communications publicly solicited opinions on the Guiding Opinions on Promoting the Healthy Development of the Car Rental Industry. According to the suggestions, the Guiding Opinions were revised and improved: the scope of application was limited to the lease of minibuses; Enriched the relevant requirements of anti-terrorism prevention and added the contents of "maintaining public safety"; At the same time, the new format of time-sharing lease is standardized and managed.

　　What is a minibus??

　　Minibus refers to a minibus with seven seats or less. The "Guiding Opinions" clearlySmall minibus leaseIt refers to the operation mode that the minibus leasing operator delivers the minibus to the lessee for use within the agreed time, collects the leasing fee and does not provide driving services.

　　According to the Ministry of Communications, there are currently more than 6,300 car rental operators in China.The total number of leased vehicles is about 200,000.The market scale is growing at an annual rate of about 20%. but92.7% of car rental enterprises in China own less than 50 vehicles.It is difficult to implement network operation and form economies of scale.

　　In addition to insufficient service capacity,At present, there are no new laws and regulations for the car rental industry at the national level.. At the local level, only four provinces (cities) such as Beijing, Shanghai, Chongqing and Shanxi have issued special local regulations on car rental, while another 21 provinces only involve one or two principled provisions in the Road Transport Regulations and other relevant local regulations, while six provinces such as Tianjin, Hebei, Inner Mongolia, Guangxi, Hainan and Qinghai have not yet issued laws and regulations on car rental.

　　For the sake of vehicle insurance, scrapping and second-hand salvage value,At present, about 95% vehicles in the car rental market are registered as non-operating vehicles.As a result, it is difficult to guarantee the safety of vehicles, and users cannot get insurance compensation in case of traffic accidents.

　　In order to ensure the safety performance of leased vehicles and the legitimate rights and interests of users, the Guiding Opinions put forward requirements such as standardizing the management of leased vehicles and implementing the inspection system in real-name registration system. Rental vehicles shall be in accordance with relevant laws, regulations and technical standards.Go to the public security organ for registration., and in accordance with relevant regulations, carry out safety technical inspection, environmental inspection and scrapping of vehicles. Insure compulsory insurance and third party liability insurance according to the insurance rate corresponding to the registered nature of use.

　　To implement the identification system, minibus rental operators should have the facilities and equipment needed for identification and check the valid documents provided by the lessee.

　　Highlights of the new regulations ②: Encourage time-sharing of new energy vehicles.

　　In order to encourage the development of the new format of time-sharing lease, the Guiding Opinions proposes to consider the characteristics of time-sharing lease in non-intensive travel, reasonably determine the positioning of time-sharing lease in the urban comprehensive transportation system, and study and establish a vehicle delivery mechanism that is suitable for public travel needs, urban road resources and parking resources.

　　Time-sharing operators should improve their online and offline service capabilities, strengthen the intelligent organization and deployment of vehicles, and ensure the good safety of vehicles through daily inspections and self-inspection of vehicles by operators. Operators should adopt safe and compliant payment and settlement services to ensure the safety of users’ deposits and funds, and encourage the use of credit mode instead of deposit management.

　　This paper puts forward some support policies, such as encouraging public parking lots in crowded areas to provide convenience for parking time-sharing vehicles and exploring on-street parking concessions in cities. Encourage the use of new energy vehicles to carry out time-sharing leasing.

　　Highlights of new regulations ③: Promote the construction of parking spots in densely populated areas.

　　In order to improve the service ability of the industry, the Guiding Opinions put forward specific requirements from the aspects of infrastructure planning and construction and daily operation and management of operators. According to the local economic and social development and residents’ travel needs, it is required to formulate a development plan for minibus rental, and incorporate it into the comprehensive transportation system planning and urban comprehensive transportation system planning, strengthen the transfer connection between minibus rental and different modes of transportation, and promote the construction of transportation hub business outlets such as airports, railway stations, bus stations and ports, as well as parking stations in densely populated areas.

　　Encourage operators to use new technologies and new means to strengthen daily management and improve the convenience of car rental. Operators should improve network security protection measures and collect, store, use and protect personal information in compliance with laws and regulations. Strengthen the linkage between upstream and downstream industries and related industries, and promote the scale, networking and brand development of the industry.

　　List of other highlights

　　In addition, in order to further create a good development environment for the industry, the Guiding Opinions also put forward the requirements of accelerating the construction of system standards and promoting the resolution of outstanding problems such as illegal road traffic disposal of leased vehicles and fraud of leased vehicles. Accelerate the construction of credit system, establish a credit evaluation system for lease operators and lessees, and build a cross-departmental and cross-regional joint incentive and punishment mechanism.

　　The Guiding Opinions require that local transportation departments should formulate supporting policies, measures and implementation plans.

　　On August 2, the Ministry of Transport and other 10 departments jointly issued the draft of "Guiding Opinions on Encouraging and Regulating the Development of Internet Rental Bicycles", which clearly pointed out that the development of Internet rental electric bicycles is not encouraged.

　　Li Jiangping, inspector of the Traffic Management Bureau of the Ministry of Public Security, said that such regulations mainly consider that vehicles generally exceed the standard and do not meet the standard requirements of the General Technical Conditions for Electric Bicycles; Prone to traffic accidents; Fire safety hazards are prominent; High risk of vehicle operation safety; In addition, the battery pollution problem is serious.

Wen | Buer Research Institute Yi Xin Zi Qing

Following the price reduction of Tesla at the beginning of the year, in August this year, new energy vehicles once again set off a new wave of price reduction. Brand officials, such as Zero Run and Weilai, announced the price reduction, and the ideal was to "reduce the price in disguise" by releasing new cars.

On August 8th, LI (02015.HK) announced the second quarterly report of 2023. Although the net profit of the second quarter increased, its share price showed the opposite trend.

On the day of the financial report, its US stock price closed down by 8.62%; The next day (August 9), Hong Kong stocks closed down 5.52%.

As of August 14th, LI closed at HK$ 160.90 per share, corresponding to a market value of HK$ 335.4 billion (about RMB 311.1 billion).

According to the latest data released by Ideal, its delivery volume in the second quarter reached 86,533 vehicles, up 201.6% year-on-year and 65% quarter-on-quarter. In July, the delivery volume was 34,134 vehicles, up 227.5% year-on-year and only 4.7% quarter-on-quarter.

According to the announcement of LI, it is estimated that the delivery volume in the third quarter is only 100,000-103,000, equivalent to 33,000-34,500 vehicles per month. Based on this data, it is speculated that the growth of ideal monthly delivery volume may stagnate.

According to its second quarterly report, "Buer Research" found that in the second quarter of this year, LI’s revenue was 28.65 billion yuan, a year-on-year increase of 228.1%; The net profit was 2.31 billion yuan, turning losses into profits year-on-year, up 147.4% from the previous month.

In the second quarterly report, the ideal revenue doubled, but the strategy of re-marketing may continue. The R&D expenditure in the ideal second quarter was 2.43 billion yuan, up 58.4% year-on-year and 31% quarter-on-quarter. Sales, general and management expenses were 2.32 billion yuan, up 74.3% year-on-year and 40.4% quarter-on-quarter.

Source: official website, LI

At present, LI’s production capacity is limited to 8,000 vehicles per week, and the production capacity of parts suppliers has fallen into a bottleneck, which is also a challenge it faces in the second half of the year.

According to the financial report meeting in the second quarter, due to the development of economic situation and the upgrading of enterprise organization matrix at the beginning of the year, it is ideal to lower the planned annual sales target of 360,000 vehicles to 300,000 vehicles.

Today, the new energy vehicle has entered the second half, and the industry volume has been intensified; Although LI turned losses into profits year-on-year, how long can the story of its profitability be sustained and increased?

In March of this year, the new forces of building cars suffered a double crit.

The first crit comes from the continuous price reduction war of peer TSLA, and the second crit is the government-enterprise subsidy jointly initiated by Hubei Dongfeng. The fuel vehicle market is "chaotic", which makes new energy vehicles suffer crit.

As one of the Three Musketeers, a new force in car-making, LI has previously published the 2022 annual report and the first quarterly report in 2023. Although the revenue in 2022 has achieved substantial growth, it is still at a loss.

According to its financial report, "Buer Research" found that in 2022, LI’s revenue was 45.29 billion yuan, a year-on-year increase of 67.7%; In the same period, its net loss was 2.03 billion yuan, up 531.42% year-on-year, making it the most serious year since the listing of US stocks in 2020.

Among them, the ideal automobile sales revenue in 2022 is 44.106 billion yuan, accounting for 97.39% of the total revenue. According to "Buer Research", due to the increase in R&D investment and rising operating costs in 2022, the automobile sales revenue failed to catch up, which led to the further expansion of LI’s net loss.

Under the new energy automobile track, it still takes time to accumulate and reserve funds to transform R&D investment into automobile production capacity.

Although the capital reserve has been expanded after the dual listing, more and more car-making competitors and intensified competition in sub-sectors seem to be shortening the ideal "new" time window.

01 landing in Normandy

In 2015, after leaving office in car home, Li wanted to start a business again, aiming at the field of new energy vehicles. At that time, Tesla was in the limelight, and many Tesla "fans" emerged in China.

Source: LI founder-Li Xiang-LI Guan Wei

Since then, Li Xiang’s brand ideal of new energy vehicles has stood out, and he, together with Weilai Automobile and Xpeng Motors, has been called "Three Musketeers".

In 2019, when the ideal first car, Li ONE, was officially launched, Li Xiang said frankly, "I have been in business for 20 years, and today is my most nervous day, and it is also the Normandy landing day of the company".

In July 2020, above the new energy outlet, it was ideal to land on Nasdaq in the United States, and the IPO was priced at $11.5 per share, with the highest increase of more than 50% on the first day of opening.

On August 12, 2021, LI landed on the Hong Kong Stock Exchange, becoming the second new car-making force to achieve dual listing in Hong Kong stocks after Xpeng Motors.

Although the new energy outlet is still there, the competition of the Three Musketeers, a new force to build cars, is intensifying. Compared with the increasingly full product matrix of Weilai and Tucki, the outside world is quite worried about the ideal car-making pace: the 2020 Li ONE that landed in Normandy has been sold for nearly three years, and the ideal finally got the new 2021 Li ONE.

Source: official website, LI

According to the ideal quarterly report in 2023, its total revenue in the first quarter was 18.79 billion yuan, up 96.5% year-on-year and 6.4% quarter-on-quarter. In the same period, the net profit was 934 million yuan, turning losses into profits. In addition, the ideal annual gross profit margin in the first quarter of 2023 is still declining.

According to "Buer Research", the ideal main revenue source is vehicle sales, and its vehicle sales revenue in the first quarter of 2023 was 18.33 billion yuan, accounting for 97.55% of the total revenue.

The increase in sales revenue in LI is mainly due to the increase in delivery volume in the first quarter and the increase in the average selling price of ideal L series models. In addition, the revenue and delivery have been greatly improved, which has also enabled LI to turn losses into profits.

Entrepreneurship means choosing the path of extended-range technology and relying on an extended-range electric vehicle to conquer the world. The ideal can be described as a different kind among the three musketeers, a new force in building cars. However, the increasingly strict policy supervision is like the sword of Damocles hanging overhead, and it is ideal to make up for the autopilot technology.

Li Xiang once said frankly, "In terms of autonomous driving, compared with Tesla and Tucki, we have to make up lessons." According to the plan, this year’s ideal research and development is continuously invested; In the first quarter, its R&D expenditure was 1.85 billion yuan, up 34.8% year-on-year; In the second quarter, its R&D expenditure was 2.43 billion yuan, a year-on-year increase of 58.4%.

When the market structure of the new force of car-making is initially determined, the competition of new energy vehicles has entered the second half: the sales and mass production targets of 280,000-300,000 vehicles, and the fierce competition of autonomous driving technology.

As a supporter of the "10,000-hour Law", Li Xiang once wrote in Weibo, "I have trained more than 60,000 hours in the automobile industry since 2004, and I am more confident in my major".

It seems that the capital market that votes with its feet is not satisfied with Li Xiang’s "10,000-hour law".

By comparing the PE value (P/E ratio) and the PB value (P/B ratio) of the Three Musketeers, a new car-making force, it was found that by the close of the US stock market on August 12th, EDT, except LI, the PE values of the new car-making force were all negative, with the PB values of Tucki 2.81, Ideal 6.23 and Weilai 7.63 in turn, while the PB value of Tesla was 15.06.

Among the three musketeers, the ideal PB value ranks second, which is about 1/10 of Tesla PB value. The higher the PB value, the higher the valuation of enterprises in the capital market.

As of August 12th, EST, the US stock market closed, with an ideal market value of $42.18 billion, while Tesla’s market value has passed the $700 billion mark.

02 on the new speed.

On May 25th, 2021, Ideality released the 2021 Li ONE in Beijing, which was different from the enthusiastic conference site. The capital market reacted coldly and fell immediately after the opening of the day. Only one day later, it is ideal to announce the financial report for the first quarter of 2021, from profit to loss.

"Li Xiang, you owe an explanation to the owner who picked up the car in April and May." After the release of the 2021 Li ONE, Li Xiang’s Weibo was overwhelmed by the owner’s doubts.

According to the ideal plan, after the production and sales of the 2021 Li ONE model begin, the production of the 2020 model will stop. The car owner who just bought the old model of Li ONE soon felt that he had been "cleared of inventory" by routine. Although it is ideal to provide four paid upgrade schemes for old car owners, it still cannot satisfy the skeptics.

In August of the same year, a similar scene was once again staged in the ideal riders group: the prospectus revealed that the ideal will launch a new full-size SUV in 2022, and compared with the existing products, the size, hardware and intelligent configuration have been improved in many aspects.

Source: LI Guanwei

To some extent, the rapid iteration of new energy vehicles is accelerating the depreciation of the value of the previous generation models. Anxiety, confrontation and other emotions spread between riders waiting for a full-size new car and owners who have already picked up the car.

According to "Buer Research", the innovative technology of new energy vehicles is both a spear and a shield. Compared with traditional cars, the product cycle of new energy vehicles is shorter; How to balance customer perception and product iteration has also become an ideal test.

However, the other side of the coin is the risk brought by the thin product line, and any fluctuation in Li ONE may trigger a chain reaction.

In order to change this situation, it is ideal to replace Li ONE with L8 and L9 from the second half of 2022.

In the fourth quarter of 2022, the ideal delivery volume was 46,319 vehicles, a year-on-year increase of 31.5%; In the same period, Weilai and Tucki delivered 40,052 vehicles and 22,204 vehicles respectively, both of which increased year-on-year.

By the end of 2022, it is ideal to deliver 133,246 vehicles throughout the year, up 47.2% year-on-year; Although it did not reach the expected goal of LI, it was slightly ahead of Weilai Automobile’s 122,486 vehicles and Xpeng Motors’s 120,757 vehicles in terms of the number of deliveries in 2022.

By the end of January this year, LI’s monthly sales even exceeded the combined monthly sales of Weilai Automobile and Xpeng Motors.

In the first quarter of this year, the ideal delivery volume was 52,584 vehicles, a year-on-year increase of 65.8%; The deliveries of Weilai and Tucki in the same period were 31,041 and 18,230 respectively.

The outbreak of black swan is only a small probability event. If compared with the same industry, to some extent, the large data fluctuation of ideal sales revenue is related to its single product structure.

In the view of "Buer Research", in the early stage of starting a business, the 2020 Li ONE solo combat can unite all the superior resources; However, due to the lack of product matrix, ideal is losing its position in the price range, and it is easy to fall into the situation of weak subsequent growth.

Expanding the product matrix is imminent. On August 3 this year, it officially launched the ideal L9 Pro. According to the ideal plan, it is expected to launch the first pure electric vehicle MEGA； by the end of 2023. And in 2024, four new cars will be released, including an extended-range SUV and three pure electric models.

Source: official website, LI

It is not easy to "upgrade" new energy vehicles, and R&D investment is similar to "arms race"; Only from the number of patents and invention patents in 2020, the ideal is relatively backward.

Intelligent driving is the focus of LI’s current layout. This year, the ideal plan is to land the "NOA" function in 100 cities.

At present, LI has successfully opened the urban NOA internal test in Shanghai and Beijing, and completed the first test drive of urban NOA and commuter NOA in Beijing. It is expected that in the third quarter, Ideal will also open the commuting NOA function to "early bird users".

In the view of "Buer Research", when the potential of new energy vehicle track is highlighted, attracting many car-making forces to enter the market, the competition in market segments will become more intense.

Regardless of the technical path, ideally, the time window of the new product matrix is limited, and it is urgent to find a balance between iterative novelty and customer perception.

03 Flag of Li Xiang

In February 2021, Li Xiang said in an internal letter that by 2025, it is ideal to win 20% of the market share and become the first intelligent electric vehicle enterprise in China; In 2030, it will go further and become the first intelligent electric vehicle enterprise in the world.

In the second quarter of this year, Li Xiang set a new Flag: the ideal total sales this year will exceed the target at the beginning of the year by 10%-20%. The ideal target at the beginning of the year is annual sales of 306,000 vehicles, and the adjusted sales volume is expected to be 336,000-366,000 vehicles.

According to the latest data released by Ideal, its delivery volume in the second quarter reached 86,533 vehicles, up 201.6% year-on-year and 65% quarter-on-quarter. And delivered 34,134 vehicles in July.

In terms of production capacity closely related to the delivery volume, the "Buer Research" found that the annual production capacity of the ideal Changzhou factory in 2020 will be about 100,000 vehicles, and the annual production capacity of the factory will increase to 200,000 vehicles after upgrading.

After the release of Q3 financial report in 2022, Shen Yanan, the ideal co-founder and president, announced his resignation. He helped LI choose to build his own factory in Changzhou. This adjustment is regarded as a large-scale change since the establishment of Ideal.

At the ideal second-quarter financial report meeting on August 8, Li Xiang said that at present, due to the influence of supplier supply, the production capacity is in a bottleneck.

Earlier, there were media reports that Ideality was contacting Beijing Hyundai and hoped to receive its first factory that had stopped production. At present, the Beijing base is expected to be officially put into production at the end of this year. In addition, it is reported that the production plan of the ideal third factory, Chongqing production base, has stopped.

According to "Buer Research", if we want to achieve production and sales of 1.6 million vehicles in 2025, we need a strong production capacity reserve. The only Changzhou factory and Beijing factory may not have enough production capacity to carry their delivery demand, so the construction of new factories is imminent.

Previously, compared with the other two new car-making forces, the ideal offline layout was not dominant and is currently accelerating.

By June 30, 2023, LI had operated 331 retail stores covering 127 cities. In addition, LI operates 323 after-sales maintenance centers and authorized car body and painting centers in 223 cities.

When Internet companies such as Baidu and Xiaomi went off to build cars one after another, the war of new energy vehicles intensified. Regarding the cross-border showstopper, Li wants to speak frankly about the car, saying that the car sales can’t be faked, and the final development depends on the final product.

Although LI is speeding up its running, will Li Xiang’s Flag fall down under many skinny realities?

"Ideal" meets the cold reality

Although the ideal delivery volume since 2023 has been leading the new domestic car-making forces, LI still considers 2023 as "Alexander". In particular, the head car companies headed by Tesla started a price war, which caught the industry off guard.

However, as a "hardware for traffic portal, software for charging service", Tesla model seems to bring new imagination space for new energy vehicles.

When the income of Tucki XPILOT software and Weilai NIOPILOT software increased, Li Xiang declared: "The new Li ONE autopilot is standard, and the future ideal will not charge for autopilot".

"With the development of smart cars, there will be more and more usage scenarios for users and more and more business models." Li wants to put his hopes on another possibility of business model innovation, but it needs to be built on the basis of ownership.

Che Gewana once said, let’s be loyal to our ideals and face reality. On the increasingly crowded track, Li wants to be loyal to his ideals, but he also needs to face reality: the day after tomorrow of new energy vehicles is beautiful, and today is very difficult. The key is whether he can survive tomorrow.

Some references in this article:

1. LI, Sorry for the Old Car Owner, Sina Technology.

2. Li Xiang with Ideal, Taber.com.

3. "The listing price of LI and Hong Kong is HK$ 118, which is 21.3% lower than the suggested subscription price", Caixin.com.

5. "LI’s second-quarter earnings revenue increased significantly, and the decline in US stocks reflected investors’ concerns", interface news.

6. Ideal sells crazy, but it can’t relax its vigilance. Connect sight.