As the world’s first exclusive intelligent body control system for new energy, Yunqi has been receiving much attention since its release in April. Nowadays, the cloud system has been gradually installed on various models of BYD, allowing more users to experience the power of cloud technology. The cloud system was developed by BYD, which made BYD the first enterprise to master the 3-way 6-degree-of-freedom body control technology. BYD’s first product matrix of Yunqi, which currently includes Yunqi -C, Yunqi -A, Yunqi -P and other products, can greatly enhance our driving experience in many aspects such as comfort, handling, safety and off-road.

　　It is luxurious to carry, and Yunnian -C creates a new experience of driving and leaping forward.

　　Yunqi -C intelligent damping body control system can realize rapid and continuous variable adjustment of damping through thousands of signal inputs per second. At the same time, with the cloud algorithm, the optimal damping control scheme can be output in real time to meet the needs of users in different scenarios.

　　During the test drive of Han DM-p Ares Edition, it can be clearly felt that Yunqi -C makes the chassis "hard" by adjusting the damping, which provides greater support for the body and makes the driving and handling feeling of the whole vehicle more stable. At the same time, in the face of bumpy road conditions such as speed bumps and gravel roads, Yunxiao -C can make the chassis "soft", effectively buffering the impact of the road surface on the whole vehicle and greatly improving driving comfort. Whether it is a test of the sense of control or an experience of comfort, Yunqi -C’s performance is amazing.

　　Exercise and comfort are perfectly compatible, and Yunnian -A sets a new benchmark for luxury and comfort.

　　Yunqi -A intelligent air body control system can give consideration to both driving maneuverability and comfort, and at the same time, output precise control strategies through Yunqi Intelligent Computing Center to realize dynamic adjustment of vehicle stiffness, height and damping, and bring more detailed and diversified control to the whole vehicle.

　　In the process of experiencing Tengshi N7 equipped with the standard version of Yunqi -A, the most intuitive feeling is convenience, comfort and luxury. It can realize the functions of welcoming guests and taking things conveniently by adjusting the height, which makes it more convenient for us to get on and off the bus and move things in our daily life. In case of sudden acceleration or sudden braking during driving, the iCCT intelligent comfort control technology carried by Yunqi -A can achieve stronger anti-pitching ability, effectively restrain the vehicle from raising its head and nodding, and greatly reduce the discomfort of the passengers.

　　However, when faced with the scene of high-speed steering such as Panshan Highway, Yunqi -A can not only restrain the roll of the car body, but also integrate suspension, braking and driving through iCVC intelligent vector control technology. Even in the face of the difficult continuous mountain curve, it can easily enter and exit the curve with a very steady posture, and it is handy to control. With the help of iADC intelligent drift control system, drift is no longer the exclusive skill of "high-level players", and even ordinary people can enjoy drift with one click. Yunqi -A has achieved a perfect integration between luxury driving and interesting handling, and the overall experience is impressive.

　　Let cross-country have no threshold, and Yunqi -P brings subversive experience.

　　Yunqi -P intelligent hydraulic body control system integrates three core technologies of machinery, hydraulics and electronic control to fully meet the off-road needs of users. Yunqi -P can adjust the height, damping and stiffness. When driving U8 in mountain road, you can obviously feel that the road vibration is filtered completely, and the support is also in place in the corner. It is not like the traditional hard-core SUV, and there will be no many small vibrations. For Yunnian -P, this kind of comfort experience on unpaved pavement is unprecedented.

　　Looking up at U8 and Equation Leopard 5 under the blessing of Yunnian -P can not only realize the long suspension adjustment stroke, but also have the "hidden function" ultra-high and ultra-low mode. Therefore, even a behemoth like U8 can "hold the bottom" in extreme off-road conditions and "touch the head" in the urban restricted highland basement. At the same time, Yunqi -P with strong off-road performance has also added intelligent genes. The four-wheel linkage function can intelligently distribute the oil pressure through the central control cylinder, so that the four wheels can keep touching the ground at all times, which greatly improves the off-road passability. When parking in the wild, you can also keep the vehicle absolutely level by camping leveling function, so that the rest in the car will no longer be disturbed by terrain. It can be said that Yunqi -P greatly lowered the cross-country threshold, allowing Xiaobai to cross-country easily, bringing unprecedented experience to drivers and passengers.

　　BYD leads the industry with cloud technology.

　　Most importantly, Yunqi started from the systematic control of the vertical direction of the whole vehicle, and realized the safety of the whole vehicle. On the one hand, it can greatly reduce the risk of vehicle rollover and increase the safety of passengers by restraining the change of body posture; On the other hand, the cloud system can adjust the posture of the car body at any time through 3-to-6-degree-of-freedom fusion control under complex road conditions such as snow, mud and water. The cloud chariot system can not only effectively protect the safety of passengers, but also effectively protect the car body, and truly realize the dual protection of people and cars.

　　In the future, BYD will also launch Yunqi -X, which represents the highest level of the global body control system. At the press conference, BYD had already demonstrated the power of Yunqi -X by looking up to U9 for dancing and three-wheeled driving. Recently, Porsche Active Ride, the new hydraulic active suspension system of Porsche’s third generation Paramera, has also earned enough attention in the form of "dancing". Different from Porsche, BYD Yunqi -X is more advanced in system design ideas and realizable functions through innovative new energy architecture. This also proves that BYD has been at the forefront of the industry in the field of body control, and will continue to lead the development direction of the industry with forward-looking technical layout.

　　Through the experience of the whole family of Yunqi, we can clearly feel the overall improvement of the comfort, handling and off-road performance of Yunqi. There is no doubt that Yunqi is a super technology with the ultimate experience and safety. As BYD’s cutting-edge black technology, Yunqi’s birth not only fills the gap in the field of domestic body control technology, but also enables more domestic users to experience the high-end driving and control experience, and further realizes the technological transcendence of established western car companies and promotes the world’s automobile technology to a new height.

The model is being promoted in Jiaxing, with a maximum discount of 80,000 yuan! The minimum starting price is 179,800 yuan. If you are interested in this model, you can click "Check the car price" in the quotation form to get a higher discount. As a plug-in hybrid vehicle, Tangxin Energy not only has excellent fuel economy and environmental protection performance, but also has excellent driving performance and comfort, so it is a popular choice in the new energy vehicle market. Now is a good time to buy a car. Come to Jiaxing and enjoy the discount of Tang New Energy!

Tang New Energy is a luxury SUV with an atmospheric and steady overall style. Its front face design adopts BYD’s family-style "dragon face" design language, and the air intake grille is decorated with large chrome, which gives people a strong visual impact. The body lines are smooth and concise, and the overall shape is fashionable and dynamic. In addition, Tang New Energy also adopts LED headlight group, which not only improves the lighting effect, but also increases the recognition of vehicles. The side of the car body adopts a smooth waistline, which runs from the front of the car to the rear of the car, increasing the dynamics of the car body. Generally speaking, the design of Tang New Energy not only embodies the sense of luxury, but also does not lose the sense of fashion. It is an excellent SUV model.

As a medium-sized SUV, BYD Tang New Energy has performed well in body size, with a body length of 4870mm, a width of 1950mm, a height of 1725mm and a wheelbase of 2820mm, providing passengers with spacious interior space. The front and rear wheel tracks are 1650mm and 1630mm respectively, which makes the vehicle more stable when driving. In tyre size, the former tyre size is 255/50 R20, and the latter tyre size is also 255/50 R20. This large-size tire not only improves the handling performance of the vehicle, but also makes the vehicle more visually impactful. The side lines of the car are smooth, and the overall shape is fashionable and atmospheric, showing the luxury temperament of BYD Tang New Energy.

The interior design of Tang New Energy Car Series is fashionable and luxurious, and a large number of soft materials and leather wraps are used to improve the texture and comfort of the whole car. The steering wheel is made of leather material, which can be manually adjusted up and down+back and forth, so that the driver can find the most comfortable driving posture. The central control screen size is 15.6 inches, which supports voice recognition control system, including multimedia, navigation, telephone, air conditioning and skylight, and is easy to operate. The front and rear rows are equipped with USB/Type-C interfaces, which are convenient for charging and connecting devices. The front row also has mobile phone wireless charging function, which makes drivers more convenient. The seat is made of imitation leather. The main seat supports front and rear adjustment, backrest adjustment and height adjustment (4 directions), and the auxiliary seat also supports front and rear adjustment and backrest adjustment. The front seats also have heating and ventilation functions to provide a more comfortable driving experience. The rear seats can be tilted in proportion, which increases the practicability of the vehicle. In a word, the interior design of Tang New Energy Car Series is exquisite and rich in configuration, which provides a comfortable and convenient experience for drivers and passengers.

Tang New Energy is equipped with a 1.5T 139 L4 engine with a maximum power of 102 kW and a maximum torque of 231N m.. Equipped with E-CVT continuously variable transmission, it makes the shift smoother and provides a more comfortable driving experience. This engine has excellent power performance and efficient fuel economy, which can meet the needs of daily driving and long-distance travel. Whether it is urban roads or expressways, Tangxin Energy can provide sufficient power support, so that drivers can feel strong power output and stable driving performance.

In terms of the exterior design of Tang New Energy, we can see that the evaluation is very pertinent. The front face adopts a family-style design, the lines are tough, full of strength, the design of the tail penetrating taillights is simple and generous, and the wheels are very beautiful. These details make Tang New Energy present an atmospheric and tough image in appearance, which leaves a deep impression on people. At the same time, as a new energy vehicle, Tangxin Energy also has outstanding performance in environmental protection, energy saving and power. It can be said that Tang New Energy is a car with both value and strength, which is a very good choice for consumers who pursue quality life.

Continue to plug in the road of the strong sports car

BYD Qin 100 Huanxin debut official guide price of 209,900 yuan.

On February 27, 2017, BYD’s plug-in sports car, Qin 100, was officially listed, with an official guide price of 209,900 yuan. After enjoying the policy support of 36,000 yuan and saving about 17,000 yuan in purchase tax, travel tax, etc., the actual national payment price of Qin 100 Electric in the future is 173,900 yuan. At the same time, BYD Auto Finance Company will provide a new energy finance scheme with a zero interest rate, and the payment will be as low as 100 yuan in 100 days, so that consumers can enjoy a green life more easily.

BYD Qin is a plug-in hybrid vehicle for personal consumption market, which has become an important driving force for the popularization trend of new energy vehicles in China. It has changed consumers’ inherent concept of new energy vehicles in the past, cultivated the first domestic users who changed their travel modes through new energy vehicles, and injected confidence into the development of China brand in the new energy vehicle market.

Since its listing at the end of 2013, BYD Qin has nearly 70,000 car owners, ranking first in domestic new energy vehicles, and its technology, quality and reputation are still in a pioneering position in the industry.

Qin 100, which is listed this time, inherits the core technical advantages of "dual engine and dual mode", and has been sincerely upgraded in environmental protection performance, driving control performance, appearance and interior decoration, intelligent technology and other aspects, and is committed to providing consumers with a better driving experience, so as to continue China’s road of being a strong player by mixing new energy sports cars.

Green line worry-free: pure electric cruising range exceeds 100 kilometers

Qin 100 inherits the advantages of BYD’s new energy technology, strives to alleviate consumers’ travel concerns and popularize the worry-free green lifestyle of "short-distance pure electricity and long-distance hybrid". Equipped with a battery with higher energy density and better safety and a smarter battery management system, the pure electric endurance of Qin 100 has increased from 70 kilometers to 100 kilometers-not only exceeding the mainstream plug-in hybrid vehicles on the market, but even longer than many entry-level pure electric vehicles. At the same time, the pure electric cruising range of 100 kilometers has also set a new record for plug-in pure electric cruising maintained by BYD itself, so that the technology of new energy vehicles in China continues to maintain the international high level.

For consumers, Qin 100′ s ultra-long pure electric cruising range of 100 kilometers has greatly improved the zero-oil travel radius, and the comprehensive fuel consumption of 100 kilometers has also been reduced to 1.2L The use of "replacing oil with electricity" will save consumers a lot of car costs. At the same time, the stronger battery life also reduces the frequency of user charging and improves the convenience of use. Coupled with the very low threshold of charging hardware (household power supply, wall-mounted charging box and public charging pile can all charge Qin), Qin 100 has further promoted the popularization of new energy vehicles, making more and more consumers willing to join the ranks of green travel.

Full control: event-level adjustment, Qin 100 control comprehensive upgrade

For a long time, the pursuit of speed pleasure and driving pleasure has been deeply engraved in BYD Qin’s product genes. As early as the end of 2013, when Qin came out, with the "dual-engine power" hybrid system composed of 1.5TI engine and motor, with total power of 217kW and total torque of 479N·m, Qin Neng achieved an amazing achievement of 0-100km/h acceleration of only 5.9 seconds, which refreshed the industry’s understanding of the sports performance of hybrid cars.

In 2014, Qin became "the first new energy vehicle in the world to participate in rally", and won the SAE category of China Rally Championship (CRC) for three consecutive years. In 2016, Qin won several awards in China CCPC with zero modification.

The rigorous and fierce competition not only verified Qin’s technology and quality, but also accumulated rich experience in research and development and adjustment for the newly upgraded Qin 100. Thanks to this, Qin 100 optimizes the chassis structure, EPS steering program, electronic control program and other parts, and the handling, driving stability and comfort of the whole vehicle have been greatly improved.

Specifically, Qin 100 changed the connection position of the front suspension stabilizer bar from the swing arm to the shock absorber, and the rear suspension was upgraded to a high-performance multi-link independent suspension. Coupled with the use of a series of lightweight materials, it has high chassis hardware specifications and excellent driving texture. In addition, Qin 100 transferred the power battery from the trunk to the floor of the car body, which not only effectively reduced the height of the center of gravity of the whole car and reduced the roll range of the car body, but also expanded the trunk space to 450L, greatly improving the practicality of the trunk.

In order to verify the evolution results of handling, BYD Qin 100 "went to the track before listing", and won the SAE group championships in Changchun Station and Jixi Station in succession. The chassis technology, power matching and vehicle quality stability have been rigorously and fully tested to ensure that vehicles can create speed and passion for consumers with high-quality driving and control experience.

Enjoy the fun: central control, large screen, real-time interconnection, smart car life

Brand-new three-dimensional grille, Dynasty series Chinese logo, cool wheels and LED light guide taillights all make Qin 100 look more scientific and technological. After opening the car door, you will find that a conspicuous 12.8-inch ultra-large HD touch capacitive screen and its open Carpad Android car system are the essence of profoundly interpreting Qin 100 intelligent technology.

This system integrates powerful functions such as audio-visual entertainment, Bluetooth phone, intelligent voice control, radio, voice navigation, 4G network, CarLife, Phonelink car interconnection, etc. Drivers and passengers can realize rapid interconnection and mutual control with the owner’s smart phone through data cable, Bluetooth or Wifi, and can experience various application services safely and quickly in the car. Combined with the 12.8-inch ultra-large high-definition touch capacitive screen with great impact, it brings both visual and tactile enjoyment to drivers and passengers. In order to create a real-time interconnected driving experience, Qin 100′ s Carpad Android in-vehicle system also has a built-in wireless network card and a 4G module, which can satisfy drivers and passengers’ fun of surfing the Internet anytime and anywhere.

In addition, Qin 100 is also equipped with two kinds of 12.3-inch full LCD digital instruments with adjustable UI interface, 360 ultra-high-definition panoramic image system (4.0), PM2.5 green clean system, mobile power station, one-click convenient cloud service, full of scientific and technological remote control driving and other 100,000-yuan equipment for car owners to choose individually, so as to enhance the driving experience of car owners in an all-round way.

So far, BYD Qin has been listed for more than three years, and it continues to lead the development of the industry and has been recognized by many consumers. With BYD’s "Electric Future" providing value-added experience in the whole value chain, Qin 100 will further provide customers with three value leaps beyond expectations: technology, products and services. It can be predicted that Qin 100, whose comprehensive strength has been significantly improved, will seize more market share, continue to write the legend of the strong plug-in sports car in China, and help BYD brand to continue to be the leader of new energy vehicles.

China automobile brands have never given up on the impact on the high-end market. Especially in recent years, with the "Matthew effect" of the automobile market becoming more and more fierce, the leading independent brands have become more and more brave, and they have independently developed and established technical highlands to launch more competitive products in the market.

With the accumulation of sales volume, the market has proved that the high-end models launched by China brand will not lose joint venture models, whether it is Yan value power or configuration quality control. Among them, the most outstanding performance is undoubtedly Han, and the cumulative sales volume in one year has exceeded 100,000 units.

It is worth mentioning that in the past year, there were 1,127 models on sale in China, of which only 43 models sold more than 10,000 yuan a month. Among them, there are only 8 high-end cars with an overall price of more than 200,000 yuan, of which 4 models are C-class cars, which are,, and Han. In the case of chasing after the tigers, Han was able to stand firm in the market segment of medium and large C-class high-end cars, which gradually proved consumers’ recognition of independent high-end models.

Why does Han stand out from the encirclement?

In fact, there are many independent brands that introduce new models to the high-end market every year, and even some car companies spend a lot of money to invite world-class design and management teams, but few independent brands have successfully squeezed into the high-end market, but why did Han succeed?

Everyone who knows it knows that Wang Chuanfu’s ideas and ideas have always been very advanced. When most independent brands earned their heads off for fuel vehicles, they entered the new energy vehicle market more than ten years ago. It is also Wang Chuanfu’s advanced strategic vision that has been leading the rapid development to become the leader of new energy vehicles today.

Twenty years ago, it was impossible for people to imagine that a battery manufacturer had become the only leader in the field of new energy vehicles. As a car company that started with batteries, it is indeed at the forefront of independent car companies in the new energy vehicle market.

With the continuous investment in R&D and innovation, we have mastered the core technologies of the whole industrial chain of new energy vehicles, such as batteries, motors and electronic controls, and are the only car companies in the world with the core technologies of "Three Electricity", which cannot even be achieved. At the same time, in the current global chip shortage, it is also one of the few car companies that are not troubled by the chip shortage, because they can make chips themselves and do not need to rely on foreign imports.

It is also with strong technical strength as a support that its Hanergy has made great efforts in the new energy vehicle market and even begun to seize the market share of fuel vehicles. In July, the total sales volume was 56,975 vehicles, up 89.4% year-on-year and 14.5% quarter-on-quarter, setting a new brand sales record. Among them, the sales of new energy vehicles accounted for 87.85% of the total sales, which further increased compared with June, reaching 50,057 vehicles. As a representative of autonomous medium and large cars, Han also captured the perfect data of 8,522 cars in July, and in June, the cumulative sales volume exceeded 100,000 cars, which was fully recognized by consumers.

At present, the cumulative sales volume in the new energy market has already exceeded 1 million vehicles, making it the only car company in its own brand that has exceeded 1 million vehicles. From this series of sales data, it is not difficult to see that it has successfully changed from a fuel vehicle enterprise to a new energy vehicle enterprise.

Technical strength is the key to breakthrough.

The core technology is the survival of car companies. Knowing this truth, in the past two years, the research and development of new technologies has constantly subverted the outside world’s perception of the industry. From last year’s "blade battery" to this year’s DM-i super hybrid technology, the advent of each new technology has brought subversive effects.

Chairman Wang Chuanfu once said, "Safety is the greatest luxury of electric vehicles". As one of the core components of electric vehicles, the safety of batteries largely determines the safety performance of electric vehicles. The emergence of "blade batteries" has raised the safety of batteries to a new height, and at the same time, it has made Han stand out in the highly competitive automobile market.

As we all know, the traditional power battery produces the battery core in the form of winding, while the "blade battery" adopts the lamination process. Compared with winding structure, laminated structure has more uniform current density, excellent internal heat dissipation performance and is more suitable for high power discharge. This is like a box of the same size, one full of ping-pong balls and the other full of straightedge. We can easily imagine the help of lamination technology to space utilization. Therefore, the blade battery has better cycle characteristics, safety characteristics and energy density.

Among more than 300 safety tests of power batteries, acupuncture test is recognized as the most demanding test, which can be called the "Everest" of battery safety test.

The acupuncture test removes all the outer garments of publicity packaging, so that the true safety of the battery is naked in front of consumers. No one wants an unstable and explosive battery sitting under his ass. Blade battery became famous by acupuncture test in World War I, and its natural safety skill was promoted to a unique position through the acquired technological blessing.

Self-cultivation of flagship models

It has been a year since Han went public. After nearly a year’s investigation, Han did hand over an answer sheet worthy of the flagship model.

However, with the intensification of competition in the automobile market, the range of consumers’ choices has gradually expanded, so while digging deep into demand, they are also constantly striving to meet the consumption upgrade. For example, the newly listed 2021 Han EV standard endurance luxury model, compared with the 2020 Han EV ultra-long endurance luxury model, only reduces the battery capacity, and other configurations have not changed, but the price has dropped by 20,000 yuan, which is enough to be seen, bringing consumers unexpected product value and charm.

From the perspective of positioning and selling price, the direct competitor of Han EV is undoubtedly that the listing of the 2021 standard endurance luxury version of Han EV has not caused much pressure, because the comprehensive strength ratio of Han EV is better.

From the price point of view, the price of the 2021 Han EV standard endurance luxury model after subsidy is only 209,800 yuan, but the comprehensive cruising range can reach 506km；; The starting price after subsidy is 235,900 yuan, which is not only 26,100 yuan higher, but also the comprehensive cruising range is only 468km.

In terms of charging time, even if it is fast charging, it takes 1 hour to wait, while the fast charging time of the 2021 Han EV standard battery life version is only 0.42 hours, which is about 25 minutes. In other words, compared with Han EV, it not only runs farther, but also has a shorter waiting time for charging, which is especially critical for pure electric vehicles. Another point that has to be mentioned is that the safety in China is well known to all, and consumers have their own opinions on who is safer between the two.

Faced with the continuous price reduction, from the new forces of car-making to traditional car companies, most of them avoid their sharp edges and do not confront them head-on, while Han EV chooses positive hard steel, which is undoubtedly supported by strong technical strength.

Write at the end:

As a well-deserved leader of independent new energy vehicles, the road to transformation is not easy. Behind this is decades of technical research, which gives you a proud technical idea and a competitive capital.

The launch of the 2021 Chinese EV standard endurance luxury car further extends the benchmark product advantage of the Chinese EV industry to the market segment of 200,000+mid-to-high-end pure electric cars, and demonstrates the strength and confidence of China New Energy flagship car to continue to lead the market.

CCTV News:In August of this year, a video of an online cargo anchor stopped by the police during the live broadcast was circulated on the Internet. The video was only 30 seconds long, but it attracted a lot of netizens’ attention, and they speculated why the anchor was taken away by the police during the live broadcast. Recently, the Shanghai police confirmed that this video took place in an arrest operation by the police in Hangzhou, Zhejiang Province. At that time, the network anchor and his operation team were conducting a live webcast to bring goods, and they were selling counterfeit and infringing goods.

Shanghai police confirmed to reporters that this video took place in an arrest operation in Hangzhou, Zhejiang Province on August 28. This live broadcast room belongs to a live broadcast anchor named Silent M07. At that time, she was broadcasting live with her operation team. With the stunned expression of the anchor and the appearance of plainclothes policemen, the whole live broadcast came to an abrupt end, and this scene also shocked hundreds of thousands of netizens who were watching the live broadcast.

On the spot, the police controlled 7 people, in addition to the anchor with the goods, there are alsoFourStaff of the operation team and two staff of the supplier. A large number of goods, such as clothing, shoes and hats, jewelry and watches, were also seized at the scene, which was the reason for this action.　

More than 50 people were arrested in 8 dens for manufacturing and selling counterfeit goods.

Not only that, but at the same time, multi-channel police launched operations in Zhejiang and Guangdong. According to the police, the goal of this operation is to crack down on criminal gangs that manufacture and sell counterfeit goods. During the operation, more than 50 criminal suspects were arrested, 8 dens were investigated, and more than 3,000 counterfeit luxury brands’ bags, clothing and other commodities were seized on the spot.

Knowing the fake and selling fake "online celebrity" anchor has become a sales promoter.

Recently, the Shanghai police announced the latest development of the case. Of the more than 50 suspects arrested at present, 41 have been arrested by the procuratorate, and the case is under further investigation. Then, how did this anchor with a million fans go to the road of knowing fakes and selling fakes, and how did it attract the attention of the police? During the investigation, the police found that the anchor tried every means to avoid the brand of the goods he sold in the live broadcast. All indications showed that the anchor and members of the live broadcast team knew that a large number of goods they sold were counterfeit and infringing goods.

So who is this anchor who was taken away? According to the police, the anchor network is named Silent M07, whose real name is Liao, and he is 27 years old this year. In 2017, she signed a contract with a brokerage company to become an online shopping anchor, and began to open a live broadcast room on a well-known e-commerce platform, specializing in women’s wear and accessories. Due to his professional experience as a graphic model, Liao accumulated millions of fans in just three years and became a "head anchor".

There are a lot of abnormal phenomena in the live broadcast that attract the attention of the police.

As one of the many anchors with goods, why do the police pay so much attention to Liao’s live broadcast? Things have to start from May this year. This year, affected by the epidemic, the online shopping form of live broadcast with goods is increasingly recognized by netizens, but there are a lot of unusual phenomena in Liao’s live broadcast.

During the police investigation, it was found that Liao lived for nearly seven or eight hours every day, sometimes as long as 10 hours, and lived almost every day all year round. In the long-term live broadcast, there are often some clothes, jewelry, watches, etc. suspected to be well-known luxury brands. However, Liao never clearly stated the brand of the goods in the live broadcast room, and also blocked the trademarks on the goods.

Deliberately compare the counter price when displaying fake goods.

At the same time, when she shows the goods, she often takes out the genuine counter price as a comparison. Some luxury goods that cost tens of thousands or even hundreds of thousands are only one-tenth or even lower when she broadcasts live, so as to attract consumers to buy.　

Not only that, the brand logo will be covered in all the links of goods suspected of infringement. At the same time, the police found that all the live broadcast pages would be hung with the words "download, delete and play back, keep up with the rhythm", which is very different from the practice of retaining playback in the general live broadcast room.

Unscrupulous merchants use "online celebrity Live" to increase the sales of fake goods.

Because of the strong ability to bring goods, fake merchants have asked Liao to bring goods. Merchants come here, and Liao’s team accepts all the orders, and the business is getting bigger and wider.　

The police investigation found that the fakes recommended by Liao’s live broadcast came from different businesses. Because the traditional online shopping platform has made great efforts to investigate and deal with counterfeit and infringing goods, in order to expand its sales,business operatorI met Liao’s live broadcast team through an intermediary introduction.

The words "a little better" in the mouth of merchants are very implicit. Usually, the prices of their goods are close to genuine prices, and no one cares at all, but they are enthusiastically sought after by fans in the live broadcast room.

The fake merchants with high commission also provide extra appearance fees.

Selling fake goods not only brings huge commission income to Liao’s team, but also provides an extra appearance fee for the fake merchants. Under the temptation of dual interests, Liao’s live broadcast room began to become a popular channel for the sale of counterfeit goods. Police investigations found that nearly 30 of the hundreds of businesses that cooperated with Liao were suspected of selling counterfeit luxury goods.

Many fake merchants have come to the door to ask for goods, and Liao also accepted them according to the order. At the same time, the live broadcast platform is not supervised, and the brokerage company never asks questions, which has become a hotbed for illegal crimes.

In the first three quarters, there were 21,900 complaints related to live broadcast.　

Not long ago, the statistics of the first three quarters of 2020 of the national 12315 platform released by the State Administration of Market Supervision showed that. In the first three quarters of this year, complaints about online shopping accounted for 31.85% of the total number of complaints and reports, and a total of 21,900 complaints and reports related to live broadcast were received, up 479.60% year-on-year, and live broadcast claims accounted for nearly 60%. The demands related to live broadcast mainly focus on jewelry, clothing, shoes and hats, household items and so on. Immediately the annual "Double Eleven""Is coming, how to make the live broadcast bring benefits and convenience to buyers, but also more reassuring, which is an urgent problem for live broadcast platforms, online shopping platforms, merchants and anchors.

Major listed companies in the video surveillance equipment industry:At present, there are mainly listed companies in the domestic video surveillance equipment industry (002415); (002236); (002214); (300449); (300150); Dongfang Netpower (300367); (300155); (002835); (300101)。

Core data of this article:China video surveillance equipment industrial chain, China video surveillance equipment panorama, China video surveillance equipment industrial chain enterprise output.

1. Panoramic combing of the industrial chain of video surveillance equipment industry: video surveillance equipment is recycled into an important link.

The upstream of the industrial chain of video surveillance equipment includes components, algorithms and processor chips, among which components mainly include sensor chips, optical lenses and memories. The algorithm mainly includes image processing, video compression and content recognition. The processor chip mainly includes ISP chip in analog camera, SoC chip in network camera, SoC chip in DVR/NVR and deep learning algorithm accelerator chip.

Midstream equipment products mainly include front-end cameras (divided into analog cameras and network cameras), back-end storage and video recording equipment (divided into DVR, NVR, CVR, etc.), control and display equipment at the central control end (including display screen, server and control keyboard, etc.) and optical terminals and switches in each transmission link. In addition, there are system management software based on hardware products.

The downstream products have a wide range of terminal applications, which can be divided into city-level, industry-level and consumer-level end-user applications.

At present, in the field of upstream components of video surveillance equipment, the main representative companies are Hehe, Huawei Hisilicon and ZTE Microelectronics in the field of processor chips, and contempt technology and Shangtang technology in the field of algorithms. In the middle reaches of video surveillance equipment, Hikvision and Dahua Co., Ltd. have layouts in front-end, back-end, control terminal and other hardware fields, software and integration. There are many industries and enterprises involved in the downstream of the video surveillance equipment industry chain, and the representative enterprises are,, and so on.

2. The regional thermal map of China video surveillance equipment industry chain: Shanghai is the most concentrated.

Due to the low technical content and low entry threshold of low-end video surveillance equipment, there are many video surveillance enterprises in China, but the scale is generally small. According to the data of Qicha Cat, China’s video surveillance equipment related enterprises are mainly distributed in Shanghai, Guangdong, Jiangsu, Fujian and other regions, with the distribution characteristics of "western light and eastern heavy". Among them, Shanghai has the most concentrated distribution of related enterprises. As of August 2021, Shanghai has more than 40,000 enterprises, followed by Guangdong with more than 30,000 related enterprises.

From the distribution of representative enterprises, there are many representative enterprises in Beijing, Shanghai, Guangdong and Zhejiang, among which Hikvision and Dahua, the leading video surveillance enterprises in China, are located in Zhejiang.

3. Capacity/output of representative enterprises in China video surveillance equipment industry: Hikvision’s output is far ahead of other enterprises.

At present, among the listed companies with chips related to frequency monitoring equipment, the output of integrated circuit series products is more than that of other companies, and the output of Hikvision is far ahead of other companies in video monitoring listed companies. The capacity/output of other representative enterprises in the industrial chain of video surveillance equipment industry is as follows:

Note: The enterprises in the statistics are listed companies that have published relevant capacity/output data, and listed companies that have not published specific capacity/output data are not included in the statistics.

4. Latest investment trends of representative enterprises in China video surveillance equipment industry.

Since 2020, the investment trends of representative enterprises in the video surveillance equipment industry mainly include acquiring companies to expand their business and investing in video surveillance equipment production base projects by increasing capital of subsidiaries. The latest investment trends of representative enterprises in the video surveillance equipment industry are as follows:

Please refer to Foresight Industry Research Institute for the above data and analysis. At the same time, Foresight Industry Research Institute also provides solutions such as industrial big data, industrial research, industrial chain consultation, industrial map, industrial planning, park planning, industrial investment attraction, IPO fundraising feasibility study, IPO business and technology writing, and IPO working paper consultation.

With the approaching of the listing date of M9, more and more information is exposed. Recently, a person close to the supply chain revealed that the innovative composite current collector of lithium battery is expected to be applied in the M9.

The composite current collector is a sandwich structure of "metal -PET/PP polymer material-metal", which replaces the original pure metal foil. It has the application advantages of high safety, long life, high energy density and low raw material cost, and is expected to replace the traditional current collector and become the mainstream material of lithium battery current collector in the future.

Guangzhou Automobile Ai ‘an released magazine battery 2.0, which is the first battery in China to announce the adoption of composite current collector. The first model is Haoplatinum GT. At the launch conference of the car, Ai ‘an also announced the test report of the bullet shooting fully charged battery pack. The results showed that the bullet penetrated three batteries, which caused the battery pack to be short-circuited and burst in an instant, but the battery pack just smoked and did not catch fire, and the temperature dropped to room temperature after standing for 24 hours.

In addition, Contemporary Amperex Technology Co., Limited Kirin battery has adopted a composite current collector, which is mounted on pure electric MPV Krypton 009.

According to the research report of CITIC Jiantou, the composite current collector is both safe and economical, which is a major innovation in lithium batteries. In 2023, the industrial trend has gradually become clear and accelerated significantly, and equipment manufacturers, new copper foil factories, battery factories and end users have accelerated their layout; At the same time, the technology continues to break through, promoting the composite current collector to mass production, and 2023 is expected to become the first year of mass production.

headline

Chinese youth killed by police: video release is justified!

[Comprehensive News]Christian Hall (Chinese name: Chen Zhibo), a 19-year-old Chinese youth in Pennsylvania, was shot and killed by state police in December last year. At present, it has been ruled as a legitimate reason (legal) by DA in Monroe County, Pennsylvania.

On December 30th, someone called 911 anonymously, and the anonymous caller was Hall himself. The police rushed to the scene on I-80 and found Hall standing on top of the concrete safety barrier. After some continuous twists and turns, Hall then took the gun (an air gun like a pistol) from his waist and took a step towards the police. Then a police officer fired several shots, but missed Hall.

You can see that Hall raised his arm to the side, turned the weapon to the side, and turned the barrel to aim at his head. At this time, it was the critical moment when the police decided to shoot him.

The police said: "Because Hall’s behavior caused a potential threat of death or injury, in this case, it is legal for Pennsylvania police to use deadly force against Hall."

The Monroe County District Attorney said they didn’t think the police were at fault, and they wanted to make sure Hall’s family didn’t blame themselves for it. The prosecution said that Pennsylvania law does not require suspects to fire at the police. Hall (Chen Zhibo) used an air gun to force the police to shoot, which is a common "suicide by cop" behavior.

Spot News

1. There are dozens of mysterious brain diseases in North America, with 5 deaths and 43 hallucinations!

[Guardian]New Brunswick, Canada, has recently been exposed to investigating dozens of mysterious brain diseases. However, the news was first exposed by the outflow of internal government documents, and the health department refused to provide more details. It is reported that there have been 43 cases of such brain diseases in this province, and the cause of the disease has not yet been identified. Specific symptoms include memory shortage, vision problems, abnormal convulsions and so on.

According to the report, in 2015, the first suspected case appeared in the local area, and in 2019 and 2020, there were 11 cases and 24 cases respectively, and a total of 5 people died. However, it was not until last week that local residents learned the news from the internal memo of the health department obtained by the media. Health officials still refuse to disclose the specific location of the cases, but some experts say that the number of cases is small and there are still many problems to be studied, so the public should not panic.

2. Pfizer —BioNTech: The vaccine is 100% effective for teenagers aged 12-15.

【CNBC】Pfizer and BioNTech announced in a joint press release on Wednesday that Pfizer -BioNTech Covid-19 vaccine is safe and effective in adolescents over 12 years old. The vaccine can prevent symptomatic diseases 100% effectively in the experiment, and trigger a stronger immune response among teenagers than adults. They hope to start vaccination for American teenagers before the next school year.

Pfizer and BioNTech of Germany said that the vaccine trial data of nearly 2,300 teenagers aged between 12 and 15 will be submitted to the US Food and Drug Administration (FDA) in the next few weeks. At present, Pfizer -BioNTech vaccine has been approved by FDA and can be used urgently for people over 16 years old.

3, solved the case! The US Strategic Command tweeted garbled for Xiong Haizi.

[Fox News Network]On March 28, local time, the US Strategic Command Twitter sent a strange message, the original text was "; l; ; gmlxzssaw,”。 This tweet quickly triggered various speculations on the Internet. Some people suspected that the headquarters had inadvertently sent out the nuclear weapon launch code; Some people joked that this message was for aliens; Others "reasonably declined" that there was a cat stepping on the keyboard and "unintentionally" knocking down this line of words.

The US Strategic Command replied: At that time, the Twitter manager of the command was working remotely. Just when he left the computer for a short time and was still logged in to the Twitter account, his young children knocked down these characters and did not intend to send a tweet. In the end, the tweet was deleted, and before it was deleted, it had received 11,000 replies.

4. New York State Legislature Passes Marijuana Legalization Bill Governor: A Big Step.

【CNN】On the evening of the 30th local time, the Senate and the House of Representatives of New York respectively voted to legalize recreational marijuana, which will be submitted to New York Governor Cuomo for signing into law. According to the bill, adults in New York State who have reached the age of 21 will be legalized to use mahjong for entertainment, and residents can also grow marijuana at home according to the quantity requirements. In addition, the bill will abolish the conviction of holding no more than 3 ounces of marijuana in public places and automatically delete the criminal records of those convicted of possessing marijuana.

After the bill is signed, New York will become the 15th state to allow adults to use recreational marijuana. New York Governor Cuomo said the move was a "big step forward" for the state.

5. Biden’s dog has just returned to the White House and bitten again. It was sent back to his hometown for "aggressive behavior".

【CNN】On the afternoon of 29th local time, Biden’s sheepdog "Colonel" bit again after returning to the White House. It is reported that the incident occurred on the South Lawn of the White House, and the victim was an employee of the National Park Service who was working at that time. Subsequently, the White House medical department has inspected the employee, and he returned to work unharmed. Michael Larosa, Biden’s press secretary, told that the Colonel was still "adjusting (adapting) to the new environment".

Biden adopted the "Major" in an animal shelter in Delaware in November 2018. The "Major" is 3 years old and has shown exciting behaviors on many occasions, including jumping, barking and "attacking" staff and security personnel. Last November, Biden slipped and sprained his ankle while playing with "Major". At the beginning of March 2021, "Major" was sent back to Biden’s hometown in Delaware after his aggressive behavior in the White House, and was sent back to the White House soon after.

6. Russian registered the world’s first veterinary COVID-19 vaccine or mass-produced it in April.

Sputnik news agency & radio reported on the 31st that Savenkov, deputy director of the Russian Animal and Plant Health Supervision Bureau, announced that Russia had registered the world’s first COVID-19 vaccine for animals. It is reported that the vaccine, named "Carnivaccov", was developed by the Animal Health Center of the Russian Federation and did not show any side effects in the preliminary test.

It is reported that the clinical trial of the vaccine began in October 2020, involving dogs, cats, minks, foxes and other animals, and it is possible to start mass production in April. Companies from Greece, Australia, Poland, Canada, the United States and Singapore have expressed interest in buying.

7. The Utah Jazz charter plane was hit by a bird: the engine failed and there were many cracks in the fuselage.

【KUTV2】On the 30th local time, the Utah Jazz, an NBA basketball team, collided with a bird after taking off, resulting in engine failure and staged a moment of air fright. Fortunately, the crew turned off the affected engine in time, and finally the plane returned to Salt Lake City Airport safely. After landing, it was found that the nose was stained with blood, and cracks appeared in the nose and wing.

It is reported that the plane originally planned to fly to Memphis, Tennessee, in order to play an away game with Memphis Grizzlies on the evening of the 31st. Delta Air Lines, which is in charge of the accident flight, said that they are communicating with Utah Jazz to fly it to Memphis for the competition as soon as possible.

8. SpaceX test flight When the prototype of the 11th starship landed, it exploded and landed with loud noise and debris flying all over the sky.

【CNN】At 8: 00 am local time on the 30th, the test flight of "Star Boat" SN11 was carried out at the company’s R&D and test base in Bokachica, southern Texas. It is reported that SN11 successfully lifted off to a predetermined height of 6.2 miles after launch, but unfortunately the prototype exploded when it landed. The scene shows debris flying all over the sky. SpaceX engineer John Inspruk said that SN11 failed to land safely, saying that "all data on the spacecraft may have been lost".

SpaceX CEO Musk tweeted a few minutes after the crash: "At least the location of the crater is right!" It is reported that Musk has estimated that the "Star Boat" rocket project will cost about 5 billion US dollars. Since December 2020, SpaceX has carried out four "Star Boat" prototype test flights. In the previous three missions, SN8 and SN9 exploded when landing, and SN10 landed but then exploded.

9. A doorman in new york, USA, has been suspended for sitting idly by against Asian hate crimes.

【CBC】At about 11 noon local time on the 29th, a 65-year-old Filipino woman in midtown Manhattan, new york, was suddenly trampled down by an African-American man. The man also swore at the trampled woman and made racist remarks, but the security guards who witnessed the incident not only failed to help, but also closed the door from inside the building.

On the 30th, the broschi organization in charge of the building said that the doorman had been suspended and would investigate the matter with the trade union. According to a police statement, the Asian woman was seriously injured and has been transferred to new york University Langone Hospital, where she is in stable condition.

10. CDC announced that COVID-19 ranked third among the top ten causes of death in 2020.

According to the data released by the Centers for Disease Control and Prevention (CDC) on Wednesday (March 30th), in 2020, Covid-19 will be the third leading cause of death in the United States, after heart disease and cancer. The data shows that the virus caused nearly 378,000 deaths in the United States in 2020, accounting for 11% of the total death toll of 3.36 million in the United States. In 2020, heart disease killed about 700,000 Americans and cancer killed about 600,000 people.

Another analysis by the agency showed that 34% of COVID-19’s deaths were also attributed to complications caused by viruses, the most common being pneumonia and respiratory failure. In addition, as many as 80% of people who died of the virus had at least one potential health condition that led to their death, the most common being hypertension, diabetes and dementia.

11. Youtube refused to take off the shelves to encourage the robbery of Chinese song executives: no precedent can be set.

【ABC】Recently, employees of Youtube, a social media site, called for the deletion of the 2014 song "Meet the Flockers" by rapper YG, because it contained lyrics encouraging the robbery of Chinese. However, the appeal was rejected by company executives, who said that they must consistently implement the policy and "avoid setting a precedent that may lead us to remove many other music on YouTube."

When the song was published in 2014, no one paid attention to it, and two years later (2016), it triggered a condemnation from the Chinese American community. After causing controversy, this song was once deleted from Youtube by fans. On July 24, 2018, this song was rediscovered on Youtube through YG personal account. By 11: 00 am on March 31, 2021, Beijing time, the number of views had exceeded 110,000, with 3,344 likes and 3,644 clicks.

12. Volkswagen changed its name? Early April Fool’s joke!

Wall Street JournalAccording to the news released by Volkswagen’s American subsidiary on the 29th, in order to reshape the brand image, the company will change the letter K in its original name to T.. Volkswagen means "people’s car" in German, and the name change is to change "people" to "volt", which is the unit of voltage. The announcement said that the revised name will take effect in May, demonstrating the company’s determination to shift its focus to electric vehicles.

However, the press release about this news was quickly deleted from the company official website. Subsequently, the Wall Street Journal reported on the afternoon of 30th that the news of Volkswagen’s name change was a joke on April Fool’s Day, aiming at raising people’s awareness of Volkswagen’s electric vehicles and promoting the upcoming new electric SUV.

13. Married women don’t mind hiring a "man hug" husband for $80 an hour!

The sunA woman named saskia recently hired a professional man for $80 to "hug". According to saskia, she had to leave her husband for a while because of her acting career, and she soon began to feel "lack of touch" and turned to this special service. The woman’s husband doesn’t care about this. He said that they are one-on-one couples, and this hug will not interfere with the relationship between husband and wife.

It should be pointed out that this service is booming in the United States, and the number of requests for professional "hugs" reaches 200 every week.

14. The French Open is restored! Italy absconded for 7 years, and the Mafia was recognized by the police for indulging in cooking.

[Mirror]A 53-year-old member of the Italian mafia named Mark Phelan was wanted by the police and has been on the run for seven years. He fell in love with cooking while hiding, and he also liked to record the cooking process and share it with a YouTube channel created by him and his wife. In the video, he didn’t show his face, thinking that he was "invisible", but he forgot to cover his unique tattoo pattern. As a result, he was recognized by the police and tracked down, and he was arrested.

It is reported that seven years ago, the Italian prosecutor ordered his arrest on the grounds that he was suspected of trafficking drugs and cocaine for the "Ndrangheta Mafia". Since he fled, he has been living in seclusion in a quiet village in the Dominican Republic called Boca Chica. At present, Mark has been extradited to Italy and his YouTube channel has been closed.

15. A Brazilian couple had 14 boys in succession to form a football team.

According to the Brazilian media Uol, a couple in Bahia, Brazil, gave birth to 15 children, the first 14 of whom are sons. Because they love football, they formed a football team with these 14 sons. It is worth mentioning that the names of their 14 sons are Rodrigo, Ronaldo and Robson)…… … all of which begin with R. Cruz, a 44-year-old father, said that he got the name because these Brazilian stars with the R have brought happiness to the whole world.

Last September, the couple finally welcomed their first daughter, Layani, whose name also begins with R. The 39-year-old mother, Rusikred, said that it was finally complete. The couple said that now that they have daughters, they will not regenerate in the future.

Read the original text

Prison system/Junzhou

Editor/Derrick

Main broadcast/Zixuan

Compilation/Wenma, Derrick, Zavia, Amo, Wen Zhuo, Sanliun

Union chupin

Seattle Chinese Radio, USA

Chinese Radio Vancouver, Canada

　

　

Wen | Buer Research Institute Yi Xin Zi Qing

Following the price reduction of Tesla at the beginning of the year, in August this year, new energy vehicles once again set off a new wave of price reduction. Brand officials, such as Zero Run and Weilai, announced the price reduction, and the ideal was to "reduce the price in disguise" by releasing new cars.

On August 8th, LI (02015.HK) announced the second quarterly report of 2023. Although the net profit of the second quarter increased, its share price showed the opposite trend.

On the day of the financial report, its US stock price closed down by 8.62%; The next day (August 9), Hong Kong stocks closed down 5.52%.

As of August 14th, LI closed at HK$ 160.90 per share, corresponding to a market value of HK$ 335.4 billion (about RMB 311.1 billion).

According to the latest data released by Ideal, its delivery volume in the second quarter reached 86,533 vehicles, up 201.6% year-on-year and 65% quarter-on-quarter. In July, the delivery volume was 34,134 vehicles, up 227.5% year-on-year and only 4.7% quarter-on-quarter.

According to the announcement of LI, it is estimated that the delivery volume in the third quarter is only 100,000-103,000, equivalent to 33,000-34,500 vehicles per month. Based on this data, it is speculated that the growth of ideal monthly delivery volume may stagnate.

According to its second quarterly report, "Buer Research" found that in the second quarter of this year, LI’s revenue was 28.65 billion yuan, a year-on-year increase of 228.1%; The net profit was 2.31 billion yuan, turning losses into profits year-on-year, up 147.4% from the previous month.

In the second quarterly report, the ideal revenue doubled, but the strategy of re-marketing may continue. The R&D expenditure in the ideal second quarter was 2.43 billion yuan, up 58.4% year-on-year and 31% quarter-on-quarter. Sales, general and management expenses were 2.32 billion yuan, up 74.3% year-on-year and 40.4% quarter-on-quarter.

Source: official website, LI

At present, LI’s production capacity is limited to 8,000 vehicles per week, and the production capacity of parts suppliers has fallen into a bottleneck, which is also a challenge it faces in the second half of the year.

According to the financial report meeting in the second quarter, due to the development of economic situation and the upgrading of enterprise organization matrix at the beginning of the year, it is ideal to lower the planned annual sales target of 360,000 vehicles to 300,000 vehicles.

Today, the new energy vehicle has entered the second half, and the industry volume has been intensified; Although LI turned losses into profits year-on-year, how long can the story of its profitability be sustained and increased?

In March of this year, the new forces of building cars suffered a double crit.

The first crit comes from the continuous price reduction war of peer TSLA, and the second crit is the government-enterprise subsidy jointly initiated by Hubei Dongfeng. The fuel vehicle market is "chaotic", which makes new energy vehicles suffer crit.

As one of the Three Musketeers, a new force in car-making, LI has previously published the 2022 annual report and the first quarterly report in 2023. Although the revenue in 2022 has achieved substantial growth, it is still at a loss.

According to its financial report, "Buer Research" found that in 2022, LI’s revenue was 45.29 billion yuan, a year-on-year increase of 67.7%; In the same period, its net loss was 2.03 billion yuan, up 531.42% year-on-year, making it the most serious year since the listing of US stocks in 2020.

Among them, the ideal automobile sales revenue in 2022 is 44.106 billion yuan, accounting for 97.39% of the total revenue. According to "Buer Research", due to the increase in R&D investment and rising operating costs in 2022, the automobile sales revenue failed to catch up, which led to the further expansion of LI’s net loss.

Under the new energy automobile track, it still takes time to accumulate and reserve funds to transform R&D investment into automobile production capacity.

Although the capital reserve has been expanded after the dual listing, more and more car-making competitors and intensified competition in sub-sectors seem to be shortening the ideal "new" time window.

01 landing in Normandy

In 2015, after leaving office in car home, Li wanted to start a business again, aiming at the field of new energy vehicles. At that time, Tesla was in the limelight, and many Tesla "fans" emerged in China.

Source: LI founder-Li Xiang-LI Guan Wei

Since then, Li Xiang’s brand ideal of new energy vehicles has stood out, and he, together with Weilai Automobile and Xpeng Motors, has been called "Three Musketeers".

In 2019, when the ideal first car, Li ONE, was officially launched, Li Xiang said frankly, "I have been in business for 20 years, and today is my most nervous day, and it is also the Normandy landing day of the company".

In July 2020, above the new energy outlet, it was ideal to land on Nasdaq in the United States, and the IPO was priced at $11.5 per share, with the highest increase of more than 50% on the first day of opening.

On August 12, 2021, LI landed on the Hong Kong Stock Exchange, becoming the second new car-making force to achieve dual listing in Hong Kong stocks after Xpeng Motors.

Although the new energy outlet is still there, the competition of the Three Musketeers, a new force to build cars, is intensifying. Compared with the increasingly full product matrix of Weilai and Tucki, the outside world is quite worried about the ideal car-making pace: the 2020 Li ONE that landed in Normandy has been sold for nearly three years, and the ideal finally got the new 2021 Li ONE.

Source: official website, LI

According to the ideal quarterly report in 2023, its total revenue in the first quarter was 18.79 billion yuan, up 96.5% year-on-year and 6.4% quarter-on-quarter. In the same period, the net profit was 934 million yuan, turning losses into profits. In addition, the ideal annual gross profit margin in the first quarter of 2023 is still declining.

According to "Buer Research", the ideal main revenue source is vehicle sales, and its vehicle sales revenue in the first quarter of 2023 was 18.33 billion yuan, accounting for 97.55% of the total revenue.

The increase in sales revenue in LI is mainly due to the increase in delivery volume in the first quarter and the increase in the average selling price of ideal L series models. In addition, the revenue and delivery have been greatly improved, which has also enabled LI to turn losses into profits.

Entrepreneurship means choosing the path of extended-range technology and relying on an extended-range electric vehicle to conquer the world. The ideal can be described as a different kind among the three musketeers, a new force in building cars. However, the increasingly strict policy supervision is like the sword of Damocles hanging overhead, and it is ideal to make up for the autopilot technology.

Li Xiang once said frankly, "In terms of autonomous driving, compared with Tesla and Tucki, we have to make up lessons." According to the plan, this year’s ideal research and development is continuously invested; In the first quarter, its R&D expenditure was 1.85 billion yuan, up 34.8% year-on-year; In the second quarter, its R&D expenditure was 2.43 billion yuan, a year-on-year increase of 58.4%.

When the market structure of the new force of car-making is initially determined, the competition of new energy vehicles has entered the second half: the sales and mass production targets of 280,000-300,000 vehicles, and the fierce competition of autonomous driving technology.

As a supporter of the "10,000-hour Law", Li Xiang once wrote in Weibo, "I have trained more than 60,000 hours in the automobile industry since 2004, and I am more confident in my major".

It seems that the capital market that votes with its feet is not satisfied with Li Xiang’s "10,000-hour law".

By comparing the PE value (P/E ratio) and the PB value (P/B ratio) of the Three Musketeers, a new car-making force, it was found that by the close of the US stock market on August 12th, EDT, except LI, the PE values of the new car-making force were all negative, with the PB values of Tucki 2.81, Ideal 6.23 and Weilai 7.63 in turn, while the PB value of Tesla was 15.06.

Among the three musketeers, the ideal PB value ranks second, which is about 1/10 of Tesla PB value. The higher the PB value, the higher the valuation of enterprises in the capital market.

As of August 12th, EST, the US stock market closed, with an ideal market value of $42.18 billion, while Tesla’s market value has passed the $700 billion mark.

02 on the new speed.

On May 25th, 2021, Ideality released the 2021 Li ONE in Beijing, which was different from the enthusiastic conference site. The capital market reacted coldly and fell immediately after the opening of the day. Only one day later, it is ideal to announce the financial report for the first quarter of 2021, from profit to loss.

"Li Xiang, you owe an explanation to the owner who picked up the car in April and May." After the release of the 2021 Li ONE, Li Xiang’s Weibo was overwhelmed by the owner’s doubts.

According to the ideal plan, after the production and sales of the 2021 Li ONE model begin, the production of the 2020 model will stop. The car owner who just bought the old model of Li ONE soon felt that he had been "cleared of inventory" by routine. Although it is ideal to provide four paid upgrade schemes for old car owners, it still cannot satisfy the skeptics.

In August of the same year, a similar scene was once again staged in the ideal riders group: the prospectus revealed that the ideal will launch a new full-size SUV in 2022, and compared with the existing products, the size, hardware and intelligent configuration have been improved in many aspects.

Source: LI Guanwei

To some extent, the rapid iteration of new energy vehicles is accelerating the depreciation of the value of the previous generation models. Anxiety, confrontation and other emotions spread between riders waiting for a full-size new car and owners who have already picked up the car.

According to "Buer Research", the innovative technology of new energy vehicles is both a spear and a shield. Compared with traditional cars, the product cycle of new energy vehicles is shorter; How to balance customer perception and product iteration has also become an ideal test.

However, the other side of the coin is the risk brought by the thin product line, and any fluctuation in Li ONE may trigger a chain reaction.

In order to change this situation, it is ideal to replace Li ONE with L8 and L9 from the second half of 2022.

In the fourth quarter of 2022, the ideal delivery volume was 46,319 vehicles, a year-on-year increase of 31.5%; In the same period, Weilai and Tucki delivered 40,052 vehicles and 22,204 vehicles respectively, both of which increased year-on-year.

By the end of 2022, it is ideal to deliver 133,246 vehicles throughout the year, up 47.2% year-on-year; Although it did not reach the expected goal of LI, it was slightly ahead of Weilai Automobile’s 122,486 vehicles and Xpeng Motors’s 120,757 vehicles in terms of the number of deliveries in 2022.

By the end of January this year, LI’s monthly sales even exceeded the combined monthly sales of Weilai Automobile and Xpeng Motors.

In the first quarter of this year, the ideal delivery volume was 52,584 vehicles, a year-on-year increase of 65.8%; The deliveries of Weilai and Tucki in the same period were 31,041 and 18,230 respectively.

The outbreak of black swan is only a small probability event. If compared with the same industry, to some extent, the large data fluctuation of ideal sales revenue is related to its single product structure.

In the view of "Buer Research", in the early stage of starting a business, the 2020 Li ONE solo combat can unite all the superior resources; However, due to the lack of product matrix, ideal is losing its position in the price range, and it is easy to fall into the situation of weak subsequent growth.

Expanding the product matrix is imminent. On August 3 this year, it officially launched the ideal L9 Pro. According to the ideal plan, it is expected to launch the first pure electric vehicle MEGA； by the end of 2023. And in 2024, four new cars will be released, including an extended-range SUV and three pure electric models.

Source: official website, LI

It is not easy to "upgrade" new energy vehicles, and R&D investment is similar to "arms race"; Only from the number of patents and invention patents in 2020, the ideal is relatively backward.

Intelligent driving is the focus of LI’s current layout. This year, the ideal plan is to land the "NOA" function in 100 cities.

At present, LI has successfully opened the urban NOA internal test in Shanghai and Beijing, and completed the first test drive of urban NOA and commuter NOA in Beijing. It is expected that in the third quarter, Ideal will also open the commuting NOA function to "early bird users".

In the view of "Buer Research", when the potential of new energy vehicle track is highlighted, attracting many car-making forces to enter the market, the competition in market segments will become more intense.

Regardless of the technical path, ideally, the time window of the new product matrix is limited, and it is urgent to find a balance between iterative novelty and customer perception.

03 Flag of Li Xiang

In February 2021, Li Xiang said in an internal letter that by 2025, it is ideal to win 20% of the market share and become the first intelligent electric vehicle enterprise in China; In 2030, it will go further and become the first intelligent electric vehicle enterprise in the world.

In the second quarter of this year, Li Xiang set a new Flag: the ideal total sales this year will exceed the target at the beginning of the year by 10%-20%. The ideal target at the beginning of the year is annual sales of 306,000 vehicles, and the adjusted sales volume is expected to be 336,000-366,000 vehicles.

According to the latest data released by Ideal, its delivery volume in the second quarter reached 86,533 vehicles, up 201.6% year-on-year and 65% quarter-on-quarter. And delivered 34,134 vehicles in July.

In terms of production capacity closely related to the delivery volume, the "Buer Research" found that the annual production capacity of the ideal Changzhou factory in 2020 will be about 100,000 vehicles, and the annual production capacity of the factory will increase to 200,000 vehicles after upgrading.

After the release of Q3 financial report in 2022, Shen Yanan, the ideal co-founder and president, announced his resignation. He helped LI choose to build his own factory in Changzhou. This adjustment is regarded as a large-scale change since the establishment of Ideal.

At the ideal second-quarter financial report meeting on August 8, Li Xiang said that at present, due to the influence of supplier supply, the production capacity is in a bottleneck.

Earlier, there were media reports that Ideality was contacting Beijing Hyundai and hoped to receive its first factory that had stopped production. At present, the Beijing base is expected to be officially put into production at the end of this year. In addition, it is reported that the production plan of the ideal third factory, Chongqing production base, has stopped.

According to "Buer Research", if we want to achieve production and sales of 1.6 million vehicles in 2025, we need a strong production capacity reserve. The only Changzhou factory and Beijing factory may not have enough production capacity to carry their delivery demand, so the construction of new factories is imminent.

Previously, compared with the other two new car-making forces, the ideal offline layout was not dominant and is currently accelerating.

By June 30, 2023, LI had operated 331 retail stores covering 127 cities. In addition, LI operates 323 after-sales maintenance centers and authorized car body and painting centers in 223 cities.

When Internet companies such as Baidu and Xiaomi went off to build cars one after another, the war of new energy vehicles intensified. Regarding the cross-border showstopper, Li wants to speak frankly about the car, saying that the car sales can’t be faked, and the final development depends on the final product.

Although LI is speeding up its running, will Li Xiang’s Flag fall down under many skinny realities?

"Ideal" meets the cold reality

Although the ideal delivery volume since 2023 has been leading the new domestic car-making forces, LI still considers 2023 as "Alexander". In particular, the head car companies headed by Tesla started a price war, which caught the industry off guard.

However, as a "hardware for traffic portal, software for charging service", Tesla model seems to bring new imagination space for new energy vehicles.

When the income of Tucki XPILOT software and Weilai NIOPILOT software increased, Li Xiang declared: "The new Li ONE autopilot is standard, and the future ideal will not charge for autopilot".

"With the development of smart cars, there will be more and more usage scenarios for users and more and more business models." Li wants to put his hopes on another possibility of business model innovation, but it needs to be built on the basis of ownership.

Che Gewana once said, let’s be loyal to our ideals and face reality. On the increasingly crowded track, Li wants to be loyal to his ideals, but he also needs to face reality: the day after tomorrow of new energy vehicles is beautiful, and today is very difficult. The key is whether he can survive tomorrow.

Some references in this article:

1. LI, Sorry for the Old Car Owner, Sina Technology.

2. Li Xiang with Ideal, Taber.com.

3. "The listing price of LI and Hong Kong is HK$ 118, which is 21.3% lower than the suggested subscription price", Caixin.com.

5. "LI’s second-quarter earnings revenue increased significantly, and the decline in US stocks reflected investors’ concerns", interface news.

6. Ideal sells crazy, but it can’t relax its vigilance. Connect sight.

　　"Trams sell well, all because of the large fuel tank." Many investors are so ridiculous. Extended-range hybrid vehicles have eliminated consumers’ anxiety about the endurance of pure electric vehicles, and the share price of LI-W (02015.HK) has been hitting record highs, becoming the first component of the Hang Seng Science and Technology Index (HSTECH).

　　However, shortly after Ideal announced the delivery data of nearly 35,000 vehicles in August, the major shareholder Wang Xing couldn’t wait to continue to "sell and sell"; The growth rate of LI’s monthly delivery volume has slowed down significantly; In addition, in the context of the sharp rise in raw material prices, it is also facing more fierce competition in the price war of the whole vehicle. However, LI is determined to develop pure electric products that have suffered heavy bicycle losses.

　　Wang Xing reduced his holdings by nearly 2 million shares.

　　According to information disclosed by HKEx, Wang Xing, CEO of Meituan-W (03690.HK) and non-executive director of LI, reduced his holdings of LI for four consecutive days. From September 12th to 15th, Wang Xing reduced his holdings by 1,947,900 shares, with an average price of HK$ 157.84 to HK$ 160.51, and cashed in more than HK$ 300 million.

　　On September 3rd, LI announced that a total of 34,914 new cars were delivered in August 2023, up 2.28% from the previous month. So far, the cumulative delivery volume of LI in 2023 reached 208,200 vehicles, a year-on-year increase of 176.1%; In July, the delivery volume of 34,134 vehicles was only 4.7% higher than that of the previous month. The company expects that the number of vehicles delivered in the third quarter will be 100,000 to 103,000, a year-on-year increase of 277.0% to 288.3%.

　　Lin Jiayi, general manager of Xuanjia Fund, told the First Financial Reporter that the growth of LI’s monthly sales slowed down sharply, and the chip loosening and callback were predictable from the perspective of fundamental performance prospects, the continuous deterioration of industry competition and the poor liquidity of the capital market with high interest rates. In the dominant business, the space of family scene is limited, and its short moat may not be stable. The possible expansion of pure electric business is a highly competitive market.

　　Huang Xili, an analyst in soochow securities, said that the delivery in August was higher than that in the previous month, and the steady supply and delivery of vehicles and the continuous growth of terminal orders formed a positive cycle. By the end of August, LI had delivered a total of 208,200 vehicles, up 176.1% year-on-year, and its annual performance was worth looking forward to. In addition, the channel network layout has been accelerated and improved, and the terminal efficiency has been continuously improved.

　　On August 18th, Hang Seng Index Co., Ltd. announced the results of the index review. LI’s share in the Hang Seng Science and Technology Index will be reduced from 9.74% to 8%, and its share with six leading Internet companies will be 8%.

　　At present, most pure tram companies are still mired in losses, and some new forces sell a car, with an average loss of tens of thousands of yuan. However, LI, which has turned losses into profits, has to make efforts in this field to "further broaden the user base and open up incremental markets."

　　"The company plans to launch the 5C pure electric super flagship model in the fourth quarter of 2023, the ideal MEGA. The company is confident that the car will become an explosive model of more than RMB500,000. " LI said in the semi-annual report.

　　"In the new stage of parallel operation of extended-range electric and high-voltage pure electricity, we will continue to improve our research and development capabilities in the fields of intelligence and electrification, optimize our products and expand our product matrix. By 2025, our product matrix is expected to include a super flagship model, five extended-range electric vehicles and five high-voltage pure electric vehicles. " The company also said: "We currently have a manufacturing base in Changzhou, China to produce extended-range vehicles, and are building a manufacturing base in Beijing to actively expand production capacity and prepare for the release of pure electric vehicles."

　　Lin Jiayi believes that in recent days, major car companies are also constantly cutting prices, trying to maintain market share. Under this background, LI’s growth space is facing challenges.

　　Huang Xili said that MEGA is expected to be officially released in December this year, exhibited in stores in January 2024, and delivered by users in February. The launch of MEGA will help LI achieve the goal of being the first luxury car brand in China in 2024.

　　Cui Yan, an analyst at Huaxi Securities, believes that LI’s products should be judged not only by price or body form, but also by what kind of demand the products meet, which stems from the ideal understanding of users’ needs and the extensive demand for family cars. The company has great hope to replicate the success of the extended range series in the pure electric product line to gain greater market share.

　　Car companies whose downstream terminal prices are decreasing are also facing the situation that the upstream raw material prices are rising sharply, which will challenge the gross profit margin: within more than three months since the end of May, major industrial products such as copper and aluminum have risen sharply in three months, and the prices of raw materials have risen in an all-round way. In September, Shanghai Aluminum once approached the 20,000 yuan/ton mark, which caused certain cost pressure on auto parts and vehicle enterprises, especially for electric vehicles, and the demand for aluminum was increasing.